ZISHAN ALI BHUTTA
Supply Chain Optimization & Operational Excellence
Bahawalpur
Summary
Dynamic supply chain and logistics leader with 12+ years of experience in e-commerce. Specializes in improving last-mile delivery, optimizing fulfillment operations, and implementing data-driven process improvements. Proven track record of managing high-performance teams and launching logistics initiatives across multiple regions. Proficient in KPI governance and Lean methodologies. Ready to elevate logistics operations in a regional management role.
Overview
14
14
years of professional experience
4
4
years of post-secondary education
4
4
Languages
Work History
Regional Manager - Logistics (Central)
Daraz Pakistan (Alibaba Group)
10.2022 - Current
- Achieved a delivery success rate increase from 84% to 93% and reduced average delivery lead time from 4.3 to 1.94 days, exceeding regional SLA targets.
- Saved $83K+ annually through regional expansion, cost optimization, and performance-based resource allocation.
- Expanded service footprint by launching operations in 10+ new cities, reducing non-service area coverage by 38% and increasing delivery capacity.
- Led BI-driven logistics performance reviews, reducing operational bottlenecks by 22% through targeted interventions and automation improvements.
- Directed daily operations across first mile, parcel sortation, linehaul, and last mile logistics for 25+ cities, ensuring high throughput and SLA compliance.
- Oversaw real-time KPI reporting (on-time delivery, cost per shipment, fulfillment accuracy) through PowerPivot dashboards and Excel models.
- Acted as a key stakeholder in regional strategic planning, providing data-backed reporting to senior leadership.
Manager - Last Mile Operations
Daraz Pakistan (Alibaba Group)
09.2021 - 10.2022
- Raised on-time delivery performance from 82% to 94% through optimized route planning, early dispatching, and digital rider tracking.
- Improved customer promise time compliance from 88% to 97% via smart sortation and delivery window segmentation.
- Managed 20,000-35,000 daily orders with 300+ delivery riders, ensuring consistent service coverage across Lahore.
- Reduced failed delivery rate by 13% through rider SOP reinforcement, pre-delivery alerts, and address geovalidation.
- Launched three new last-mile hubs, reducing delivery lag in underserved zones by 22% and increasing citywide coverage.
- Rolled out a performance-based incentive model, decreasing rider attrition by 21% and boosting delivery success metrics.
- Improved fleet productivity by 17% through shift realignment, workload balancing, and idle time tracking.
- Ensured operational excellence through daily command center meetings and collaboration with Fulfillment, Sortation, and Tech/Product teams.
Manager - Sort Operations
Daraz Pakistan (Alibaba Group)
09.2020 - 09.2021
- Managed daily sortation of 150,000+ parcels, with a leadership team of 2 managers and 5 supervisors, maintaining high-volume throughput.
- Revamped an underperforming sort center, improving KPIs from red to green in 30 days with 100% daily clearance.
- Reduced cost per parcel by ~27% through labor forecasting, shift optimization, and capacity modeling.
- Shortened sort-to-dispatch cycle time by 2+ hours/day via linehaul rerouting, flow redesign, and cross-belt optimization.
- Introduced mini sort center model within the warehouse, enabling direct dispatch to last-mile and reducing outbound bottlenecks.
- Deployed 5S and Lean warehouse methodologies, boosting space utilization, safety compliance, and parcel accuracy.
- Supported deployment of DWS systems and auto sorters, contributing to warehouse automation and scanning efficiency improvements.
Manager - Sort Operations
Daraz Pakistan (Alibaba Group)
11.2018 - 09.2020
- Oversaw sort center handling 20,000-32,000 parcels/day, with a staff of 3 supervisors and 40+ indirect reports.
- Maintained top SLA and KPI rankings across all DEX sort centers nationwide for two consecutive years.
- Reduced processing costs through shift alignment, labor balancing, and idle time control.
- Led daily performance syncs and issue escalations, coordinating directly with transport, warehouse, and last-mile teams.
- Developed and enforced SOP compliance protocols, fostering a high-discipline, KPI-owned environment.
Project Manager
Daraz Pakistan (Alibaba Group)
05.2018 - 11.2018
- Set up regional logistics and fulfillment infrastructure in North Pakistan from the ground up.
- Launched and scaled the Islamabad Fulfillment Center, overseeing layout, staffing, IT readiness, and operational workflows.
- Built core SOPs and inbound/outbound flow protocols that remain foundational to regional operations today.
Senior Compliance & BI Analyst
Daraz Pakistan (Alibaba Group)
10.2016 - 04.2018
- Created the first cross-country SLA performance report for five markets (Pakistan, Bangladesh, Sri Lanka, Nepal, Myanmar) using Excel + PowerPivot.
- Produced hundreds of ad-hoc operational and cost analysis reports, enabling leadership to make informed decisions on logistics scaling and process improvement.
- Developed live dashboards using SQL and QlikView, supporting warehouse, fulfillment, and last-mile departments with data-driven visibility.
- Standardized daily compliance reporting and built SOPs for routine monitoring, alerting, and escalation.
Revenue Assurance Executive
Daraz Pakistan (Alibaba Group)
11.2014 - 10.2016
- Managed monthly reconciliations, billing accuracy, and revenue assurance across the logistics network.
- Led initiatives to detect and reduce revenue leakage, working with finance, commercial, and fulfillment departments.
- Built forecasting and cash flow tracking models, improving accuracy in monthly and quarterly financial projections.
- Strengthened vendor settlement cycles and improved compliance readiness through standardized reporting processes.
Senior Financial Analyst - Filings & Events
S&P Capital IQ | SNL Financial
12.2012 - 11.2014
- Analyzed SEC filings, earnings releases, and corporate disclosures to extract structured financial data for integration into the Capital IQ and SNL databases.
- Performed variance and trend analysis across financial statements, supporting the accuracy of investor-facing reports and benchmarking tools.
- Built and maintained Excel-based automation templates (macros, formulas, lookups) to streamline data entry and reduce processing time.
- Reviewed and validated Tier 1 company filings, ensuring completeness, consistency, and compliance with internal data quality standards.
- Collaborated with data teams to resolve discrepancies and ensure timely publication of financial updates on Capital IQ and SNL Unlimited platforms.
- Conducted peer comparison checks, segment-level breakdowns, and flagged data anomalies to enhance client-facing financial intelligence tools.
- Recognized 16 times as 'Employee of the Month' within two years for speed, accuracy, and consistency in high-volume data environments.
Accounts Executive - Finance Directorate
Defense Housing Authority (DHA) Islamabad
09.2011 - 12.2012
- Cleared 3 years of pending bank reconciliations (FY 2009-2011) within one month, resolving critical ledger discrepancies.
- Managed receipt tracking, client acknowledgments, and daily voucher documentation for financial accuracy and audit readiness.
- Supported member account updates and transfer record verification across manual and digital systems.
- Contributed to the FY 2011-12 internal audit, assisting with documentation, reconciliation, and compliance verification.
Education
Bachelor of Business Administration (Hons) - Finance, Entrepreneurship, Marketing
INTERNATIONAL ISLAMIC UNIVERSITY ISLAMABAD
01.2006 - 01.2010
Skills
Logistics execution management
Interests
Graphics Designing
Photography
Badminton
Data Analysis Skills
- SQL
- PowerPivot
- QlikView (basic)
- SPSS
- Minitab
Visualization Skills
- PowerPoint
- Adobe Photoshop
Volunteer Experience
Volunteer Mentor - House of Skills Training Institute Bahawalpur (Empowering rural women)
Social Networks
https://www.linkedin.com/in/xetianale, https://twitter.com/xetianale
Technical Skills
- MS Excel (A+)
- MS Project (B+)
- Other Office Applications
Timeline
Regional Manager - Logistics (Central)
Daraz Pakistan (Alibaba Group)
10.2022 - Current
Manager - Last Mile Operations
Daraz Pakistan (Alibaba Group)
09.2021 - 10.2022
Manager - Sort Operations
Daraz Pakistan (Alibaba Group)
09.2020 - 09.2021
Manager - Sort Operations
Daraz Pakistan (Alibaba Group)
11.2018 - 09.2020
Project Manager
Daraz Pakistan (Alibaba Group)
05.2018 - 11.2018
Senior Compliance & BI Analyst
Daraz Pakistan (Alibaba Group)
10.2016 - 04.2018
Revenue Assurance Executive
Daraz Pakistan (Alibaba Group)
11.2014 - 10.2016
Senior Financial Analyst - Filings & Events
S&P Capital IQ | SNL Financial
12.2012 - 11.2014
Accounts Executive - Finance Directorate
Defense Housing Authority (DHA) Islamabad
09.2011 - 12.2012
Bachelor of Business Administration (Hons) - Finance, Entrepreneurship, Marketing
INTERNATIONAL ISLAMIC UNIVERSITY ISLAMABAD
01.2006 - 01.2010
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