Cricket
Zeeshan Alam
SEO Specialist
Karāchi,Sindh
Summary
Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in on-page, off-page & technical SEO, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
Overview
23
23
years of professional experience
10
10
Wordpress woocommerce developer
8
8
Shopify website developer
8
8
Magento website developer
5
5
In YouTube SEO
5
5
Facebook Page management
5
5
Video Editor Filmora Adobe Premier Pro
Work History
Search Engine Optimization Specialist, SMM
Bargello.com
Karachi
04.2002 - 01.2023
- Conduct keyword research and analysis to identify the best and most targeted keywords for bargello.com
- Utilize SEO techniques to rank the company’s website and products on search engines
- Manage Google feed and social media marketing campaigns to increase brand awareness and drive traffic to the website
- Manage google ads
- Design promotional banners using software such as Adobe Photoshop
- Manage seasonal sales, discounts, and offers to boost sales and revenue
- Collaborated with sales, product management, and web development teams to create specific marketing campaigns across multiple platforms.
- Increased user base by promoting brand awareness and launching key marketing efforts.
- Developed and implemented techniques for increasing page visits and likes.
- Created and managed landing pages for products.
- Participated in brainstorming sessions to generate creative ideas for campaigns.
- Researched current trends and best practices to develop innovative and impactful campaigns.
- Responded to inquiries and engaged with followers to build community and support customer engagement.
- Reviewed analytics to identify opportunities for improvement and develop strategies to maximize results.
SEO and Social Media Marketing
DressRepublic.com
Karachi
01.2013 - 10.2022
- Strategized and developed video content for client's website and social media publications.
- Increased user base by promoting brand awareness and launching key marketing efforts.
- Trafficked advertisements to target audience using specific algorithms for focused exposure.
- Collaborated with sales, product management, and web development teams to create specific marketing campaigns across multiple platforms.
- Managed paid social media advertising campaigns to reach and engage target audiences.
- Researched current trends and best practices to develop innovative and impactful campaigns.
- Managed search engine marketing budgets and tracked campaign performance.
- Researched and analyzed industry trends to inform search marketing strategies.
- Crafted and implemented strategies to increase search visibility and website traffic.
Search Engine Optimization Specialist
Mag4you.com
Karachi
03.2000 - 04.2009
- Collected and analyzed data to improve strategies.
- Developed and implemented techniques for increasing page visits and likes.
- Created and managed landing pages for products.
- Managed paid search campaigns using [Type] and [Type] platforms.
- Optimized website content and images to improve search engine rankings.
- Researched and analyzed industry trends to inform search marketing strategies.
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Developed and deployed content marketing strategies to improve organic search traffic.
Search Engine Optimization Specialist
Luxurybreaks
Karachi
04.2004 - 01.2009
- Conduct keyword research and analysis to identify the best and most targeted keywords for luxurybreaks.co.uk
- Utilize SEO techniques to rank the company’s website and products on search engines
- Manage Google feed and social media marketing campaigns to increase brand awareness and drive traffic to the website
- Manage google ads
- Design promotional banners using software such as Adobe Photoshop
- Manage seasonal sales, discounts, and offers to boost sales and revenue
- Collected and analyzed data to improve strategies.
- Developed and implemented techniques for increasing page visits and likes.
- Optimized website content and images to improve search engine rankings.
- Managed search engine marketing budgets and tracked campaign performance.
- Conducted market research and competitor analysis to inform search marketing strategies.
- Developed and deployed content marketing strategies to improve organic search traffic.
Search Engine Optimization Specialist
Thejockeyclub
Karachi
04.2002 - 01.2006
- Co.uk/newmarket, Conduct keyword research and analysis to identify the best and most targeted keywords
- Utilize SEO techniques to rank the company’s website and products on search engines
- Manage google ads
- Design promotional banners using software such as Adobe Photoshop, Adobe Flash and Fireworks
- Manage horse racing events held in Newmarket, UK to boost sales and revenue
- Collected and analyzed data to improve strategies.
- Developed and implemented techniques for increasing page visits and likes.
- Created and managed landing pages for products.
- Implemented pay-per-click campaigns to increase website traffic and conversions.
- Optimized website content and images to improve search engine rankings.
- Crafted and implemented strategies to increase search visibility and website traffic.
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Conducted market research and competitor analysis to inform search marketing strategies.
Education
Bachelor of Science - Business/Commerce, General
University of Sindh
Jamshoro - Hyderabad 02.2008 - 02.2010
Skills
Keyword research: Identifying relevant and high-volume keywords that potential customers might use toOn-page optimization: Optimizing website content, including titles, descriptions, headers, and body copyTo include relevant keywords and improve the website's overall relevanceOff-page optimization: Building backlinks from high-quality, authoritative websites to improve theWebsite's domain authority and help it rank higher in search resultsTechnical optimization: Ensuring that the website is technically sound, including factors like siteSpeed, mobile- friendliness, and securityAnalytics and reporting: Measuring and analyzing the performance of SEO campaigns andReporting on key metrics like traffic, conversions, and rankingsGoogle Ads, Meta and PinterestI am skilled in managing online advertising campaigns across various platforms such as GoogleAds, Facebook, Instagram, and Pinterest With my expertise, I can help businesses effectivelyPromote their products or services to their target audience Whether it's search engine marketingOn Google, social media advertising on Facebook and Instagram, or visual promotion onPinterest, I have the knowledge and skills to optimize campaigns for maximum visibilityEngagement, and conversions By leveraging these platforms, businesses can reach a widerAudience, increase brand awareness, and drive relevant traffic to their websites or online storesWith my experience in managing these ad platforms, I can help businesses achieve theirAdvertising goals and maximize their return on investmentZeeshan Alam - page 2Marketing and Promotions: Google data feed, Facebook data and catalog feedsI am skilled in marketing and promotions using Google data feed, Facebook data, and catalog feeds WithGoogle data feed, I can optimize your product information and make it more accessible to users searchingOn Google By structuring and submitting your product data, I can help improve the visibility andPerformance of your products in Google's search resultsSocial media marketing (SMM)I am proficient in handling all aspects of social media marketing, including both paid and organicStrategies Platforms like Facebook and Instagram offer ad formats that allow businesses to target specificDemographics, interests, and behaviors, ensuring that their content reaches the right people PaidAdvertising on social media can help boost brand visibility, increase website traffic, and drive conversionsI have the ability to manage social media accounts in a way that effectively engages customers, enhancesBrand visibility, and ultimately boosts sales for your businessMagento, Shopify, WooCommerce, and BigCommerce web designI am skilled in Magento, Shopify, WooCommerce, PrestaShop, and BigCommerce, I can manage andDesign e-commerce websites These are popular and widely used platforms for creating and runningOnline storesHtml, CSS, Bootstrap 3 & 4, JavaHTML, CSS, Bootstrap 3 and 4, and Java are fundamental technologies and tools in web developmentHTML and CSS are essential for creating the structure and design of web pages, while Bootstrap providesReady-made components for faster development Java, on the other hand, is a versatile programmingLanguage used for building various types of applications Together, these technologies form the backboneOf modern web development and enable the creation of visually appealing, responsive, and interactiveWebsites and applicationsVideo editing using Filmora 11, 12 and Adobe Premiere Pro 2020Whether using Filmora or Adobe Premiere Pro, I can bring your video footage to life by seamlesslyCombining clips, enhancing visual elements, incorporating audio, and delivering a final product that meetsYour specific requirements I have experience working with these software tools and can apply variousEditing techniques to ensure that your videos are engaging, professional, and visually captivatingAdobe Photoshop for promotional banner designI am skilled in using Adobe Photoshop for promotional banner design Adobe Photoshop is a powerfulGraphic design software that allows for the creation and manipulation of images, graphics, and visualElementsLearning Web3 developmentWeb3 development opens up exciting possibilities, such as creating decentralized finance (DeFi)Applications, non-fungible token (NFT) platforms, decentralized exchanges (DEXs), and more It's anEvolving field with continuous innovation, so staying updated with the latest developments, participating inDeveloper communities, and exploring real-world use cases will be valuable for my learning journeyZeeshan Alam - page 3
Website updates
Analytics and SEO
Graphic design
Keyword optimization
Branding
Campaign management
Market Analysis
Customer demographics
SEM trend knowledge
Digital marketing
Interests
Bedminton
Table Tennis
Travel
Cooking
Invite muslims turn to Allah
Timeline
SEO and Social Media Marketing
DressRepublic.com
01.2013 - 10.2022
Bachelor of Science - Business/Commerce, General
University of Sindh
02.2008 - 02.2010
Search Engine Optimization Specialist
Luxurybreaks
04.2004 - 01.2009
Search Engine Optimization Specialist, SMM
Bargello.com
04.2002 - 01.2023
Search Engine Optimization Specialist
Thejockeyclub
04.2002 - 01.2006
Search Engine Optimization Specialist
Mag4you.com
03.2000 - 04.2009