Wardah Asif
Lahore, Punjab
Summary
With over 20 years of experience in the Financial, FMCG, Pharmaceutical, and Market Research industries, I possess a comprehensive understanding of diverse business sectors. Throughout my career, I consistently excel at connecting business strategy with technology solutions. My expertise lies in bridging the gap between these two areas, facilitating seamless integration and driving successful outcomes.
Overview
21
21
years of professional experience
Work History
Head of Technology & Operations
Muhimma Digital Platform
02.2021 - Current
- Led implementation of core Market Research Platform through a cross functional team that supports 11 Question types on mobile app and web portal.
- Introduced and implemented tech based solutions for various stages from Data Collection to Analysis and Presentation.
- Helped setup Data Products Division from ground up, hiring the team members. Newly established division has developed three offerings so far in less than a year.
- Managed technology operations with Opex of 100K USD per month
- Delivered projects worth 0.6 MN SAR in first year
- Developed completely remote team spread across seven countries. Oversaw all aspects of HR.
Senior Manager IT – Kashf Foundation
Kashf Foundation
02.2017 - 09.2020
- Managed IT function including new initiatives and operations for network of over 300 branches across the country
- Lead transformation of the IT Landscape for applications and infrastructure. During the three year period, Kashf Branch operations transformed from a partially online system to real time data capture and approvals.
- Managed requirements gathering, planning and roll out of new core application with over 2000 users including mobile app and Web interfaces
- Oversaw the overhaul of infrastructure including primary and secondary data center sites.
- Responsible for budgeting, team building, services delivery and business continuity planning
- Transformed service desk to self service model
IT Business Partner – Supply Chain
Engro Foods Limited
07.2013 - 01.2017
- Managed IT applications and operations for Supply Chain Division in the IT Business Partner role
- Responsible for the operations and improvements in six core modules of SAP namely MM, PP, QM, LE, WM & PM
- Led team of SAP Analysts to ensure all operations are managed smoothly supporting over 250 users across organization
- Liaise with stakeholders for Nara Animal Farm’s Herd Management System & MIS framework
- Part of core IS Strategy Development Team
- Complexity reduction in existing Operations processes leading to reduced TATs by 40%
- Developed and maintained the performance monitoring metrics and strive for their improvement via continuous monitoring & reporting.
Project Management Consultant, Professional Services
Teradata Pakistan
06.2009 - 07.2013
- Client management, pre-sales consultation, and project execution for financial industry customers in Pakistan
- End-to-end project life cycle management including budgeting, planning, and execution
- Guide middle and senior level decision makers in identifying business performance improvement opportunities using Teradata’s data warehousing, business intelligence, and contact center solutions
- Key customers included HBL, ABL, MCB, Bank Alfalah, Faysal Bank, Askari Bank.
Senior Software Engineer
Progressive Systems
08.2006 - 04.2009
- Responsible for identification of functional and technical requirements, architecture design and documentation
- Developed applications using Microsoft technologies including C#.Net, ASP.NET, VB.NET, VB 6.0, ADO, ADO.NET, XML.
Analyst/Consultant
Emmaculate Solutions
06.2003 - 07.2006
- Responsible for IBM Lotus Notes & Domino based solutions Delivery and Presales
- Part of core team implementing a customized organization process based on PMI guidelines, RUP and UML
- Worked as Project Co-coordinator
- Worked on business process re-engineering projects for MSD and British Petroleum’s sales force.
Education
MS - Computer Science
FAST NU
Karachi 06.2006
BS - Computer Science
FAST NU
Karachi06.2003
Skills
- IT strategy
- Digital Transformation
- Enterprise Technology Solutions
- Cross Functional Team leadership
- Business Intelligence
- Project & Program Management
- Team Management
- Customer Service
Timeline
Head of Technology & Operations
Muhimma Digital Platform
02.2021 - Current
Senior Manager IT – Kashf Foundation
Kashf Foundation
02.2017 - 09.2020
IT Business Partner – Supply Chain
Engro Foods Limited
07.2013 - 01.2017
Project Management Consultant, Professional Services
Teradata Pakistan
06.2009 - 07.2013
Senior Software Engineer
Progressive Systems
08.2006 - 04.2009
Analyst/Consultant
Emmaculate Solutions
06.2003 - 07.2006
MS - Computer Science
FAST NU
BS - Computer Science
FAST NU
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