Retail Management System
Waqas Aslam
Retail
Lahore
Summary
Dynamic Brand Manager with a proven track record at Asgharali Pvt Limited, enhancing brand recognition and boosting sales through innovative strategies. Expert in brand strategy and analytics reporting, I excel in campaign planning and internal communications. Achieved significant website traffic growth with successful digital marketing campaigns, demonstrating exceptional advertising expertise and a knack for engaging key stakeholders.
Overview
17
17
years of professional experience
Work History
Brand Manager
Asgharali Pvt Limited
01.2008 - Current
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Enhanced brand recognition by developing and executing targeted marketing campaigns.
- Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
- Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
- Consulted with product development teams to enhance products based on customer interest data.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Boosted product sales with innovative promotional strategies and attractive packaging designs.
- Streamlined brand messaging by creating and maintaining a consistent visual identity across all platforms.
- Coordinated with design and media teams to develop high-quality creative assets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Education
Bachelor of Accounting -
BZU Multan
Multan, Punjab, Pakistan 04.2001 -
Skills
Brand strategy
Software
Facebook Campaigns
Interests
Music
Timeline
Brand Manager
Asgharali Pvt Limited
01.2008 - Current
Bachelor of Accounting -
BZU Multan
04.2001 -
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