Summary
Overview
Work History
Education
Skills
Websites
Specialized Trainings
References
Accomplishments
Software
Timeline
Generic
Syed Zeerak Ali

Syed Zeerak Ali

Regional Manager Retail | Retail Operations | Ecommerce Operations

Summary

Forward-thinking Regional Manager with deep understanding of market conditions and regional preferences. Decisive and hardworking leader skilled in making proactive, insightful updates to policies and procedures. Prepared to leverage 6 years of progressive retail and retail operations experience to positively impact business operations.


Proactive Retail Operations with demonstrated operations leadership, sales planning and personnel management strengths. Successful in energizing businesses with creative and strategic initiatives. High-achieving, enterprising leader with diplomatic and persuasive communication style.

Overview

22
22
years of professional experience

Work History

Regional Manager Retail

Airlink Communication Ltd
03.2021 - Current
  • Provides leadership to the assigned region, overseeing retail activities and stores
  • Reviews and analyzes regional sales and operational records and reports; uses data to project sales, determine profitability and targets, and to identify potential new markets
  • Collaborates with store managers to develop sales goals for each location, monitors progress toward those goals, and develops strategies to attract and retain customers
  • Develops marketing programs and promotions to increase sales and/or introduce new products and services
  • Maintains knowledge of market, competition, and best practices and trends in sales techniques and strategies.
  • Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Leveraged profit opportunities by recruiting top talent and managing brand image to exceed plan performance.
  • Developed promotional plans to complement national sales initiatives.
  • Developed brand expansion initiatives across sales, marketing, and advertising campaigns.
  • Developed vendor network of contacts to drive down costs and increase revenues.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Identified above-average stores for acquisition of under-performing stores, and implemented change management and network restructuring strategies.
  • Boosted brand growth by devising strategic network and marketing tactics.
  • Achieved retail market share goals by developing and executing dealer event-oriented marketing promotions.
  • Introduced cost-saving initiatives to reduce losses and increase profit margin.

E-Commerce Operations Manager

SAYA.PK
04.2020 - 03.2021
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Managing three teams which includes fulfillment, operations and customer services
  • Negotiate hard with courier companies, other vendors (tech partners) to get best possible deals and service levels for the company
  • Maintained per day orders fulfillment 1000- 1300 and target for more than 1500 orders per day in regular days and more than 2500 on promotional days

.

Retail Sales Operation Manager

Alkaram Studio
02.2018 - 04.2020
  • Provide inspired leadership for the organization
  • Maximized performance by monitoring daily activities and mentoring team members.
  • Cross-trained existing employees to maximize team agility and performance.
  • Develop, implement and review operational policies and procedures
  • Providing Trainings on Sales operations, customer services, cash operations management
  • Initiate three main projects and its successful implementations successfully, footfall sales conversion, CCTV surveillance, Loyalty Program and Ticket Management System
  • In the present scenario our complete branch network is on footfall and sales conversions
  • Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
  • Accomplished multiple tasks within established timeframes.
  • Developed and maintained relationships with customers and suppliers through account development.
  • Improved safety procedures to create safe working conditions for workers.
  • Onboarded new employees with training and new hire documentation.
  • Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
  • Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.
  • I have been a part of business expansion and successfully built up 9 new branches
  • Coordination and collaboration is main of my tasks, for successful and smooth operations of all branches I need to be the in link with all departments
  • I worked on cost-effective methodologies, in terms of NTI management, inventory management, logistic cost etc.

Business Development Manager

Dr. Essa Labs
04.2017 - 09.2017


  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Generated new business with marketing initiatives and strategic plans.

Business Center Team Leader

Jazz
05.2005 - 01.2017
  • Conducted training and mentored team members to promote productivity and commitment to friendly service.
  • Built strong relationships with customers through positive attitude and attentive response.
  • Established open and professional relationships with team members to achieve quick resolutions for various issues.
  • Mentored and guided employees to foster proper completion of assigned duties.
  • Reviewed, implemented and updated company records related to team activities for future reference.
  • Held weekly team meetings to inform team members on company news and updates.
  • Communicated KPIs outlined in annual plan to inform employees of expectations and deliverables.

Incharge of Embroidery Department

Cyma Enterprise
03.2002 - 12.2003
  • Managed a team of more than 25 employees, embroidery departments as the sole incharge
  • Created and implemented an initiative that reduced a production process in a smooth manner by doing time and motion study.

Education

Bachelor of Science - Computer Sciences And Information Systems

London Metropolitan University
College Of Digital Sciences Karachi
04.2001 - 01.2001

B-Com (Bachelor of Commerce) - undefined

Karachi University

MBA - Marketing

KASBIT University (Not Completed)
Karachi
04.2001 -

Skills

Retail operation managementundefined

Specialized Trainings

  • Comprehensive (TTT) training on Seibel version 7 & 8 in house
  • Attended in house training session on achieving sales targets & reporting
  • Learning experience of Warid system tabs through Warid trainers
  • Training on Leading Customers in house
  • Training on Sales and Customer Care by Navitas
  • Training on Communication Skills by Navitas
  • Training on Leadership Excellence by Mr. Ramiz Alawala
  • Training on Team Building in house

References

  • Mr. Nabeel Bawany - Director Supply chain at Alkaram Textile Mills
  • Mr. Haziq Ahmed - Director Operations at Dukan.PK
  • Mr. Mobeen Sattar - Retail Head SAYA

Accomplishments

  • Achieved accurate conversion by introducing FF Conversion Management for sales conversion tasks.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Resolved product issue through consumer testing.
  • Collaborated with team of 46 in the development of Customer Loyalty Program.
  • Collaborated with team of 39 managers in the development of surveillance and monitoring .

Software

MS - Excel

Retail Pro

BI

Timeline

Regional Manager Retail

Airlink Communication Ltd
03.2021 - Current

E-Commerce Operations Manager

SAYA.PK
04.2020 - 03.2021

Retail Sales Operation Manager

Alkaram Studio
02.2018 - 04.2020

Business Development Manager

Dr. Essa Labs
04.2017 - 09.2017

Business Center Team Leader

Jazz
05.2005 - 01.2017

Incharge of Embroidery Department

Cyma Enterprise
03.2002 - 12.2003

Bachelor of Science - Computer Sciences And Information Systems

London Metropolitan University
04.2001 - 01.2001

MBA - Marketing

KASBIT University (Not Completed)
04.2001 -

B-Com (Bachelor of Commerce) - undefined

Karachi University
Syed Zeerak AliRegional Manager Retail | Retail Operations | Ecommerce Operations