Syed M. Fahad

AlfaMall - Bank's Ecommerce Platform :

• Achieved GMV target of 5 Billion for year 2022
• Achieved GMV target of 2 Billion for year 2021
• Acquired more than 3500 new customers through different campaigns and alliances
• Maintained customer engagement up to 28% for year 2022
• Worked with Marketing to create annual and long-term business strategies and revenue plans for business
• Carried out sales, promotions and social media activities over digital platforms.
• Carried out service innovation plans
• Collected data on customers shopping behaviors and brand activities and derived strategies accordingly
• Collected data for business performance, sales and reports to engage customers from their interest and through market sense.
• Engaged with clients to identify key strategic challenge(s) and business, marketing and digital needs to be addressed
• Responsible to manage category managers and MoM volume
• Supervised Roadshows, engagement activities within and outside office.

Virtual Debit Card:

• Achieved KPI GMV 450 Mn for year 2022
• Worked with different teams on projects like Co-branded cards and VDC Asaan account
• Responsible for alliances with big brands to expand business and acquire new customers
• Close coordination with MasterCard to understand their expectations and keeping Bank's expectations in mind and strategize term

• Developed business architecture using requirements such as scope, processes, alternatives, and risks conduct thorough research and forming strategy
• Worked on strategies by deepening down data and with keep good clients' relationship
• Analyzed client’s business requirements and processes through document and workflow analysis
• Maintained strong relationships with stakeholders and communicate client’s business requirements
• Maintained strong relationships by aligning all support departments for efficient work
• Followed all company policies and procedures to deliver quality work

• Audited and implement SOPs company wide
• Monthly meetings with clients to document requirements and explore potential solutions
• Conducted sessions on processes, training on ’Information Security’ protocols
• Aligned all support departments for Implementing controls
• Risk analysis
• Evaluated risks related to requirements implementation, testing processes, project communications
• Drafted and maintained business requirements and align them with functional and technical requirements

• Developed and led large-scale technology initiatives for long-term strategic plans and solutions
• Responsible for Maintaining uninterrupted Connectivity Server Issues
• Configured and implemented IT initiatives to produce measurable business value.
• Worked closely with finance team to placed cost effective plan