Shireen Hamza
CEO Of S&K
Islamabad
Summary
Veteran Restaurant Owner with hands-on experience in all areas of restaurant operations. Excellent communication, organizational and conflict resolution skills. Proven history of raising profits through maximized productivity and customer satisfaction. Dynamic professional with demonstrated success in developing and executing innovative marketing strategies to boost sales, while maintaining operational efficiency. Skilled in budget management to reduce costs and maximize profits. Passion for food preparation, providing quality products to customers.
Overview
9
9
years of professional experience
Work History
RESTAURANT OWNER & MANAGER
Chikachino
Islamabad
08.2019 - Current
- Manage all operations aspects and financial areas
- Sourcing contractors and equipment vendors
- Hiring of all employees
- Hospitality training
- Developed tasks checklists to maximize cleanliness and operational effectiveness
- Scheduled payrolls, tasks and deposits
- Tracked all revenues and expenditures and forecasted future trends
- Controlled costs by effectively managing operations, hours and waste.
- Supervised daily activities of restaurant and 22 employees.
- Delivered in-depth training to workers in food preparation and customer-facing roles to promote strong team performance
- Recruited, hired, and trained talented staff to fill vacancies
- Created and deployed successful strategies to boost restaurant performance, streamline food prep processes and reduce waste
- Identified team weak points and implemented corrective actions to resolve concerns
- Set employee schedules, delegated work, and monitored food quality and service performance
- Continuously evaluated business operations to effectively align workflows for optimal area coverage and customer satisfaction
- Managed payroll, daily deposits, and cost controls
- Led restructuring of restaurant menu and interior design, resulting in increased customer satisfaction and profits
- Oversaw successful marketing campaigns to increase restaurant exposure and awareness
- Maintained positive relationships with local community and government officials
- Planned and executed strategies to increase customer loyalty and retention
- Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty
- Purchased food and cultivated strong vendor relationships
- Oversaw food preparation and monitored safety protocols
- Analyzed sales data to identify trends and adjust purchasing decisions accordingly
- Developed unique events and special promotions to drive sales
- Reduced inaccuracies by carefully counting cash and keeping meticulous records of transactions
- Maintained kitchen cleanliness and sanitation through correct procedures and scheduled cleaning of surfaces and equipment
- Maximized quality assurance by completing frequent line checks
- Inspected equipment and machinery for proper working condition and directed staff to clean and repair as needed
- Motivated staff to perform at peak efficiency and quality
- Kept facility compliant with health codes, sanitation requirements and license regulations, alleviating potentially heavy fines
- Implemented effective inventory control systems to reduce food spoilage and waste
- Monitored and adjusted pricing, discounts and promotions to maximize profitability
- Enhanced financial controls to minimize theft and loss risks, continuously maintaining accurate accounts and cash drawers
- Managed staff schedules and maintained adequate coverage for all shifts
Director of Event Management
M&B
Islamabad
10.2014 - 12.2017
- Developed and maintained year-round calendar of events, raised brand awareness and drove organic engagement with consumers and partners.
- Managed venue, labour and technical efforts of internal and external partners to successfully execute 5 events per year.
- Established clear objectives and goals for each event, drove execution toward goals and measured and monitored results to track impact.
- Researched vendors and locations, liaised between event staff and facilities and arranged teams to coordinate event setup and teardown.
- Deployed solid digital marketing expertise and enlisted event technology experts to create innovative events and programs.
- Oversaw event happenings in progress, answered guest questions, acted quickly to resolve problems and trained and supported 4 team members and volunteers.
- Developed creative themes for events and created related activities to engage attendees.
- Managed administrative logistics of events planning, event booking, and event promotions.
- Oversaw event registration process by collecting and tracking attendee information.
- Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
- Developed and distributed event surveys to gather feedback and assess event success.
- Implemented contingency plans to address last-minute changes or unforeseen events.
Education
Certification - Advanced Digital Marketing And Growth Strategies
University Of Pennsylvania
Philadelphia 11.2023 - Current
Certification - Mini MBA
International Business Management Institute
Berlin 09.2023 - Current
Master of Arts - International Relations
Peshawar University
Peshawar 05.2018 - 09.2020
Bachelor of Arts - Law And Economics
Peshawar University
Peshawar 05.2010 - 09.2012
Skills
Inventory management
Sales proficiency
Workflow planning
Cost controls
Budgeting and Forecasting
Dependable and Responsible
Developing Marketing and growth strategies
Ms Office
Project Management
Business planning
Operations management
Efficient multi-tasker
Relationship building
Staff training/development
Effective leader
Timeline
Certification - Advanced Digital Marketing And Growth Strategies
University Of Pennsylvania
11.2023 - Current
Certification - Mini MBA
International Business Management Institute
09.2023 - Current
RESTAURANT OWNER & MANAGER
Chikachino
08.2019 - Current
Master of Arts - International Relations
Peshawar University
05.2018 - 09.2020
Director of Event Management
M&B
10.2014 - 12.2017
Bachelor of Arts - Law And Economics
Peshawar University
05.2010 - 09.2012