Saher Javed
Marketing Manager
Lahore
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Dynamic and creative Marketing Manger with Pr and advertising degree and recognized product marketing and public relations expertise. Cultivated portfolio serval satisfied clients in varied industries over 5 years. Superb media, marketing technology and communications skills leading to impressive results.
Overview
10
10
years of professional experience
5
5
years of post-secondary education
Work History
Marketing Consultant
Indulge Group
Lahore
01.2022 - Current
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
- Directed marketing plans for [Number]+ clients, proactively servicing needs, maintaining satisfaction and consistently achieving profit goals.
- Consulted with clients on business issues and developed innovative proposals.
- Collaborated with leadership in creating weekly bulletins, which were sent to all employees.
- Planned and executed events and marketing programs to increase qualified leads.
- Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue [Number]%.
- Conducted market research and reported on clients' competition.
- Achieved client vision and marketing objectives by collaborating with various departments.
- Consulted with clients on business issues and developed innovative, high-impact proposals.
- Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion.
- Implemented updated [Type] procedures to rectify issues in data collection and analysis.
- Identified appropriate marketing channels and target customers for campaigns.
- Informed supervisors and company leaders on markets and regional sales needs to best meet customer needs and maximize revenue.
CEO
Silver by sahar
Sialkot
04.2021 - Current
- Build online Silver Designer Jewelry brand and attract customers through online platforms
- Increased company revenue through aggressive new digital market strategies.
- Procured and coordinated new online resources to achieve sales targets within optimal timeframes.
- Built productive relationships with industry partners and competitors to support strategic business objectives.
- Negotiated terms of business acquisitions to increase business base and solidify market presence.
- Engaged positively with staff and leadership colleagues, soliciting and encouraging feedback and collaborative spirit.
- Updated business processes, products and team makeups to generate more business opportunities and cater to audience needs.
- Directed market expansions to propel business forward, meet changing customer needs.
- Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
- Analyzed and tracked business metrics and made appropriate adjustments to meet supply and demand needs.
- Reviewed individual department performance and worked with leadership to improve processes, procedures and practices.
- Negotiated with suppliers and delivery workers and ordered materials according to forecasted customer demand.
- Identified new revenue generation opportunities to maximize bottom-line profitability.
- Implemented strong hiring and training techniques to promote team cohesiveness and streamline overall workflow.
- Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts.
- Established foundational processes for business operations.
- Addressed employee and managerial concerns and implemented corrective actions to promote compliance.
- Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.
Freelance Graphic Designer
Al noor machinery
lahore
12.2020 - 12.2022
- Designed website layouts, templates and unique branded looks.
- Completed in-depth product design tests using updated software tools.
- Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Put together videos for social media, advertising and informational purposes.
- Created digital image files for use in digital and traditional printing methods.
- Used [Software] to create images and layouts.
- Completed final touches for projects before rollout.
- Met with customers to present mockups and collect information for adjustments.
- Developed print materials such as brochures, banners and signs.
- Created designs for graphics and writing content layout for [Type] book.
- Contributed design ideas in early planning stages with customers and project managers.
- Built corporate brands by designing cohesive looks between elements.
- Applied knowledge of production to create high-quality images.
- Developed creative design for print materials, banners and signs.
- Applied creative expertise to present marketing concepts.
- Researched trends and projected industry changes to capitalize on emerging opportunities.
- Created designs and collaborated with technical team to complete projects.
- Created broad range of work using various design techniques.
- Worked with design systems to develop and present prototypes for focus group evaluation.
- Developed display, marketing and packaging materials to support product branding strategies.
- Employed design fundamentals when selecting typography, composition, layout and color in design work.
- Designed creative digital displays used in online advertising for local businesses.
Digital Marketing Manager
digital otters
lahore
12.2020 - 06.2022
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Managed relationships with high-profile clients and translated marketing and social media needs into results-driven strategies.
- Monitored return on investment of online and social media marketing efforts.
- Created social media content with consistent content and tone.
- Utilized techniques such as cold calling, networking and prospecting to develop new leads.
- Successfully launched offline and online consumer targeting and marketing strategy.
- Led and managed talented teams to plan and implement project tasks meeting timelines and exceeding expectations.
- Drove cross-functional collaboration with focus on quality service delivery.
- Masterminded highly successful digital strategies for various platforms to attract customer engagement.
- Evaluated monthly performance statistics and used data to inform future strategies.
- Analyzed and reported social media and online marketing campaign results.
- Provided weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Increased customer engagement through social media.
- Tracked and capitalized on emerging industry trends to boost campaign performance.
- Directed successful search engine marketing campaign that used solid linking, technical and keyword research tactics.
- Analyzed competitor pages to locate backlink and keyword opportunities.
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Managed team engaged in ongoing product optimization, account management and ad placement.
- Improved page content, keyword relevancy and branding to achieve search engine optimization goals.
- Monitored and evaluated website analytics to assess campaign success, identify issues and make forward-thinking adjustments to maintain targets.
Freelance Graphic Designer
Lahore Chatkhara sialkot
Sialkot
01.2020 - 01.2021
- Monitored online trends, conversations and innovations to optimize strategies.
- Led projects to redesign web pages, diversify strategies and revitalize social media presence.
- Analyzed website data such as traffic, interactions, conversions and goals to find areas of improvement.
- Identified technology framework required to support digital strategies.
- Used [Software] and [Software] to identify behavioral patterns and trends in data.
- Maintained day-to-day operations of [Type] website with average of $[Amount] in ticket sales and [Number] visits per year.
- Boosted online engagement [Number]%.
- Designed website layouts, templates and unique branded looks.
- Completed in-depth product design tests using updated software tools.
- Worked with clients to gather and define requirements, establish scopes and manage project milestones.
- Put together videos for social media, advertising and informational purposes.
- Met with customers to present mockups and collect information for adjustments.
- Used [Software] to create images and layouts.
- Created digital image files for use in digital and traditional printing methods.
- Completed final touches for projects before rollout.
- Built corporate brands by designing cohesive looks between elements.
- Contributed design ideas in early planning stages with customers and project managers.
- Developed print materials such as brochures, banners and signs.
- Created designs for graphics and writing content layout for [Type] book.
- Applied knowledge of production to create high-quality images.
- Developed creative design for print materials, banners and signs.
- Applied creative expertise to present marketing concepts.
- Developed display, marketing and packaging materials to support product branding strategies.
- Worked with design systems to develop and present prototypes for focus group evaluation.
- Created broad range of work using various design techniques.
- Created designs and collaborated with technical team to complete projects.
- Researched trends and projected industry changes to capitalize on emerging opportunities.
- Employed design fundamentals when selecting typography, composition, layout and color in design work.
- Designed creative digital displays used in online advertising for local businesses.
Event Marketing Manager
The grand wedding hall
Sialkot
06.2017 - 05.2020
- Met deadlines, exceeding expectations and effectively rolling out [Type] campaign.
- Conducted trials and tests of marketing channels such as paid acquisition, social media and fresh content creation.
- Considered business demands and customer preferences when developing pricing structures and marketing plans.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Enhanced profitability to achieve marketing objectives and drive productivity and growth from concept to implementation.
- Directed marketing projects through conceptual planning, schedule management and final implementation.
- Created printed marketing materials designed to drive campaigns.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors.
Education
Bachelor of Arts - Media Studies
Kinnaird College For Women Lahore
Lahore Pakistan 08.2013 - 05.2017
Master of Arts - Public Relations And Advertising
Beaconhouse National University
Lahore Pakistan 09.2020 - 06.2022
Skills
Digital marketing
Graphic design
Campaign management
Campaign development
Market Analysis
Branding
Adobe Creative Cloud
Analytics and SEO
Employee training
Strategic planning
[Type] marketing background
Customer demographics
Budgeting
Sales forecasting
Database Management
Social media best practices
Complaint resolution
Multi-line phone talent
Communication and writing skills
Social media activities
Project Management
Marketing Strategies
Content marketing
Event networking
SEM strategy development
Social media expert
New Business Development
Email Marketing
Online marketing
Vendor and contract negotiations
Cross-functional teams leadership
Event sales
Venue selection
Client meetings
Business administration
Team mentorship
Scheduling
Meeting planning
Accomplishments
- Resolved product issue through consumer testing.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
Timeline
Marketing Consultant
Indulge Group
01.2022 - Current
CEO
Silver by sahar
04.2021 - Current
Freelance Graphic Designer
Al noor machinery
12.2020 - 12.2022
Digital Marketing Manager
digital otters
12.2020 - 06.2022
Master of Arts - Public Relations And Advertising
Beaconhouse National University
09.2020 - 06.2022
Freelance Graphic Designer
Lahore Chatkhara sialkot
01.2020 - 01.2021
Event Marketing Manager
The grand wedding hall
06.2017 - 05.2020
Bachelor of Arts - Media Studies
Kinnaird College For Women Lahore
08.2013 - 05.2017