Saad Imran
Head Of Marketing
Islamabad
Summary
Strategic and creative Head of Marketing with over 6 years of experience launching and growing brands from the ground up. Expert in crafting holistic marketing strategies, developing organic content to build engaged audiences, and executing high-impact digital campaigns. Proven success in leading multi-channel marketing efforts, building brand equity, and driving measurable results across diverse industries. Skilled at managing large teams, leveraging data for insights, and aligning marketing initiatives with business goals.
Overview
6
6
years of professional experience
6
6
Certifications
3
3
Languages
Work History
Head of Marketing
Emeralds Media
Islamabad, IS
09.2023 - Current
- Developed and launched brand strategies that helped new businesses establish a strong digital footprint.
- Designed and executed organic content strategies to drive brand awareness and audience engagement.
- Delivered performance-driven campaigns for top brands like SEGO Mobile, CGC, KIA Motors, Nouba Real Estate Dubai, Hartus Floare, Oreal X, The PAD, Pakistan Sports Board, and Sufra Restaurant.
- Led a diverse team of over 40 professionals across creative, content, strategy, and media functions.
- Directed SEO, paid media, and influencer campaigns tailored for growth and retention.
Marketing Manager
Sheikh Saleem Group of Companies
Islamabad, IS
08.2021 - 09.2023
- Successfully led end-to-end brand launches for Nazarr, PiNaBu, El Momento, and Vapes Direct.
- Created comprehensive go-to-market strategies and curated content calendars aligned with brand identity.
- Achieved consistent brand growth through targeted organic and paid social media strategies.
- Collaborated with creative teams to produce high-quality digital content for customer engagement.
Marketing Manager
Prime Associates
Islamabad, IS
06.2020 - 08.2021
- Enhanced brand visibility through tailored digital strategies, increasing engagement by over 40%.
- Managed SEO, social campaigns, email marketing, and ad spend to optimize performance and growth.
- Developed branded content aimed at educating and converting potential customers.
Social Media Specialist
Akas Mall
Islamabad, IS
11.2019 - 05.2020
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns, and website updates.
- Increased brand awareness by developing and implementing targeted social media campaigns.
Education
BBA - Economics
Bahria University
Islamabad, IS03.2022
Intermediate - ICOM
Rawalpindi College of Commerce
Rawalpindi, PB03.2018
Websites
Certification
HubSpot Inbound Marketing Certification
Projects Brands Worked With
- Emeralds Media: SEGO Mobile, CGC, KIA Motors, Nouba Real Estate Dubai, Hartus Floare, Oreal X, The PAD, Pakistan Sports Board, Sufra Restaurant
- Sheikh Saleem Group: Nazarr, PiNaBu, El Momento, Vapes Direct
- Restaurants: Naan Walla, Nouba, El Momento, Nazzar, PiNaBu, CGC
- Fashion & Lifestyle: Swankk
- Tech & Retail: SEGO, Vapes Direct
- Real Estate & Events: Nouba Dubai, Kashmir Super League
- Others: Cueclub147, Shaghf, Crown Frozen Foods
Core Skills
Brand Strategy, Brand Positioning, New Brand Launches, Content Creation, Organic Growth Strategy, Campaign Planning, Influencer Marketing, Social Media Strategy, Google Ads, Meta Ads Manager, Google Analytics, HubSpot, Mailchimp, SEMrush, Ahrefs, SEO Optimization, Storytelling, Community Building, Email & SMS Campaigns, Team Management (40+), Cross-functional Coordination, Budget Oversight, Performance Analytics
Timeline
Head of Marketing
Emeralds Media
09.2023 - Current
Marketing Manager
Sheikh Saleem Group of Companies
08.2021 - 09.2023
Marketing Manager
Prime Associates
06.2020 - 08.2021
Social Media Specialist
Akas Mall
11.2019 - 05.2020
BBA - Economics
Bahria University
Intermediate - ICOM
Rawalpindi College of Commerce
Similar Profiles
Tina BonestellTina Bonestell
Business Office Manager at The Emeralds at Grand RapidsBusiness Office Manager at The Emeralds at Grand Rapids
Lindsay ChepkwonyLindsay Chepkwony
Nursing Student at South Central, Mayo Clinic, Emeralds Nursing HomeNursing Student at South Central, Mayo Clinic, Emeralds Nursing Home
Ariana TurnerAriana Turner
Resident Assistant at The Emeralds Assited LivingResident Assistant at The Emeralds Assited Living
Ayesha HaiderAyesha Haider
Head of Fundraising Team at Hum Kadam FoundationHead of Fundraising Team at Hum Kadam Foundation
Muhammad Abdullah JanMuhammad Abdullah Jan
Safety Officer at Attock PetroleumSafety Officer at Attock Petroleum