Saadi Hassan
Digital Marketing Manager
Islamabad
Summary
Productive Digital Marketing Executive with expertise identifying market trends and customer needs to create highly targeted campaigns. Versatile professional well-versed in all aspects of online and offline marketing campaigns from concept development to launch. Dynamic leader and collaborator recognized for multitasking and implementing multiple digital projects within budget.
Overview
7
7
years of professional experience
4
4
Languages
Work History
Head of Digital Marketing and Lead Generation
MaqCorp Private Limited
Islamabad
06.2023 - Current
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
- Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
- Oversaw marketing expenditures and coordinated department workflow to meet deadlines under budget.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
- Increased brand awareness through creation and management of social media channels.
Social Media Analyst
Pixako Technologies / iCrowdNewswire
04.2021 - 05.2023
- Worked On Complying Ads as per Google, Facebook, Instagram & LinkedIn Ad Policies
- Worked on Google Analytics, Facebook Insights, JIRA CRM
- Plannable
- Key responsibilities: https://www.linkedin.com/in/saadi-hassan-1b08187
- President, FAST Dramatics Club
- Worked in IEEE NUCES Chapter
Social Media Expert & Graphic Designer
Logix199 Private Limited
Islamabad
06.2020 - 03.2021
- Developing and executing digital marketing strategies
- Driving lead generation initiatives through targeted campaigns
- Analyzing and optimizing marketing performance to achieve KPIs
- Managing and coordinating marketing teams for seamless collaboration
- Staying abreast of industry trends and implementing innovative approaches
- Learned about the operations of the company's marketing department
- Worked on Corel Draw, Canva Pro, Adobe XD, Google Analytics, Insights, HootSuite
- Identified social media trends and developments to influence PR strategies.
- Conducted daily updates to social media profiles to boost company online presence.
Digital Marketing Associate
GK Hair
Islamabad
05.2019 - 04.2020
- Worked on Google Analytics, Facebook Insights, BitRix, Leads
- Gorilla
- Developing and executing digital marketing strategies
- Driving lead generation initiatives through targeted campaigns
- Analyzing and optimizing marketing performance to achieve KPI
Social Media Expert
Rubbernecker Travel and Tours Private Limited
Islamabad
01.2017 - 04.2019
- Conducted daily updates to social media profiles to boost company online presence.
- Analyzed social media campaigns and activities for effectiveness and made recommendations for improvement to increase engagement.
- Identified social media trends and developments to influence PR strategies.
- Created and maintained new marketing campaigns, brand promotions and product lines.
Education
Bachelor of Computer Sciences -
FAST
Skills
Brand development
Timeline
Head of Digital Marketing and Lead Generation
MaqCorp Private Limited
06.2023 - Current
Social Media Analyst
Pixako Technologies / iCrowdNewswire
04.2021 - 05.2023
Social Media Expert & Graphic Designer
Logix199 Private Limited
06.2020 - 03.2021
Digital Marketing Associate
GK Hair
05.2019 - 04.2020
Social Media Expert
Rubbernecker Travel and Tours Private Limited
01.2017 - 04.2019
Bachelor of Computer Sciences -
FAST
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