RUTABA MALIK

Responsible for optimizing and coordinating centralized operations across multiple departments to ensure efficiency and resource allocation. Key responsibilities included:

• Streamlined processes and standardized operating procedures to improve operational efficiency.
• Collaborated with cross-functional teams to resolve issues and meet organizational goals.
• Managed resource allocation (personnel, equipment, supplies) to ensure smooth operations.
• Monitored performance, analyzed data, and reported key insights to senior management.
• Led and trained a team to maintain high performance and adherence to best practices.
• Addressed operational issues and implemented corrective actions in a timely manner.
• Ensured compliance with organizational policies and safety regulations

Assisted in the development and execution of marketing initiatives to enhance brand visibility and customer engagement. Key responsibilities included:

• Conducted market research to identify trends and customer insights.
• Supported content creation for social media, email campaigns, and promotional materials.
• Assisted in executing marketing campaigns and tracking performance.
• Managed social media accounts and analyzed engagement metrics.
• Contributed to branding efforts, events, and advertising activities.
• Provided reports on campaign effectiveness and offered optimization suggestions.