Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
28
28
years of professional experience
6
6
years of post-secondary education
Work History
GM Operations & Supply Chain
Unifood Industries Ltd., Manufacturer Of Cakes
Karachi
10.2017 - Current
Creating vision and strategy for planning, logistics and warehousing across Pakistan, establishing footprint, organization structure and team to deliver this strategy
Production Cost reduced by 10% by optimizing labor hours
Managing transportation budget and activities for inbound and outbound flows, and physical distribution network optimization and performance
14% Cost savings in Transportation in 2019 and 2 % in 2020 over preceding year.
Driving common processes, disciplines, systems and metrics across planning function by leveraging ERP to enable best practice operating efficiencies
Utilizing and refining of key performance indicators (KPI) to monitor and drive performance and continuous improvement; ensuring strict compliance with regulations, and group standards
Assessing, developing, and refining overall planning, warehousing, distribution and logistics skill set in organization
Driving operational excellence and best practices to improve supply chain process
Ensures that company does business with only reputable, reliable, flexible suppliers by following the SUPPLIER VETTING & APPROVAL PROCESS
Ensure that each purchase follows company policy and procedure, and is executed at best price, without sacrificing quality or service
4% Savings in RM PM Cost
Compares PURCHASE REQUEST amounts with BUDGET, and/or Stock Level Control amounts, to ensure that spending is within approved limits
Ensure that company's interests are effectively pursued before all suppliers, acting as cost-saving conscience of company
Negotiates aggressively on price and all other terms, regarding individual purchases as well as blanket purchasing agreements
Ensures that transport costs - for purchased goods and materials, as well as inventory items held in WAREHOUSE that should be brought to SITE are controlled and minimized, deciding between using company resources and outsourcing for each delivery.
International Business & Supply Chain Consultant
Sana Foods Industries
12.2016 - 09.2017
Manage and oversee overall supply chain operations including, purchasing and inventory of materials as well as selection of vendors in manufacturing of confectionery items and secondary packaging.
Make recommendations to improve productivity, quality and efficiency of operations
Prepare and implement procurement plans, frame/formal agreements associated with major projects or contracts as appropriate
Ensure in time delivery of materials and tools required by different operations of company
Responsible for sourcing, negotiation and procurement of all company equipment, spares and third party services; primarily all direct materials in support of company’s management and maintenance activities.
General Manager International
Hilal Foods (Pvt) Limited
01.2013 - 11.2016
Headed the international business operations of more than 600 MM Rupees
Set up business and marketing objectives and prepare action plans by individual as well as by team for effective search for international sales leads and prospects
Adhered to all company policies, procedures and business ethics codes and ensures that are communicated and implemented within the team
Visited multiple countries appointed distributors in Mauritius, Afghanistan, Madagascar, Sri-Lanka, Dubai, Azerbaijan, Tajikistan, UK, Maldives, Saudi Arabia, South Africa, China & Angola
Won KCCI Export Trophy Award for in 2014
Increased business size of International markets by more than double.
Reduced export cost by 50%
Grew Export Business by 80% in 18 months
Attended trade shows to establish better understanding of industry for customer need
Created and maintained a conducive working environment within the international business department to ensure high levels of morale, performance, mutual respect and team spirit
Led projects and analyzed data to identify opportunities for improvement
Used critical thinking to break down problems, evaluate solutions and make decisions
Collaborated with team members to achieve target results
Developed and maintained courteous and effective working relationships
Resolved conflicts and negotiated mutually beneficial agreements between parties
Proved successful working within tight deadlines and fast-paced atmosphere
Manager Supply Chain & Export
Continental Biscuits Limited, Kraft Foods
01.2006 - 12.2012
Reviewed and established production schedules for all manufacturing lines to established required inventory levels with highest efficiency.
Worked closely with plant and quality assurance personnel to review product quality consistency and new product development.
Set & maintained agreed stock targets & re-order levels in conjunction with the Business
Developed the capabilities of the Supply Chain team through direction, coaching, clear objectives & performance standards, providing feedback & managing individual development plans
Contributed in improving business performance as part of senior management team
Initiated and coordinated development of action plans to penetrate international markets
Handling more than 30 international buyers / distributors
Implemented sales and & distribution plans to meet customer requirements
Setting annual sales targets and allocation of marketing budget to distributors in line with overall company profitability
Lead pricing strategies and provide timely feedback to Sales & Marketing Director regarding volume and revenue performance against the budget
Designed and developed product brochures in coordination with marketing team.
Grew Export business by 35% in 2010 and 20% in 2011
Grew Export business by 68% in 2008 over by 9% Vs budgeted
Grew Export business by 60% in 2007 over by 16% Vs budgeted
Grew Export business by 65% in 2006 over by15% Vs budgeted
Dy. Manager Supply
Continental Biscuits Limited, Kraft Foods
01.2003 - 12.2005
Analyzing and monitoring current global markets and develop business plan and strategy for company’s product line international markets that ensures attainment of company international sales goals and profitability
Export business of CBL grew by 123% in 2005 over by 7% Vs budgeted
Develop and drive export sales activity by considering sales offer and evaluating potential in international markets
Developing separate packaging materials for export
Inventory management of finished products
Execute marketing efforts and reaching regular sales targets by carrying out market research activity in chosen export markets
Providing global market intelligence and competitor activity reports to Director Marketing & Sales
Monthly inventory clearance for all slow moving to put more focus towards confined supply chain management
Co-ordination with Factory / Production to overcome production shortfalls, if any
Systemic Deployment Best in Class Systems/Practices, Automate and Improve Process Discipline
Improve Inventory, Lead Time adherence and Replenishment Frequency across distributors
Asst. Manager Planning & Export
Continental Biscuits Limited, A Joint, Kraft Foods
01.1996 - 12.2002
Overall control on MPS (Master Production Schedule) based on S&OP Process to measure MPS Adherence-a process control measure for seven different production lines
Ensuring no capacity loss, shift management, and maximize efficiency at production floor with production constraints
Evaluate Capacity expansion / extension required based on five years plan
Initiates and coordinates development of action plans to penetrate international markets
Exploring new avenues of Export Markets and introduce brands.
Introducing Control charts in monitoring weight variation
Statistical analysis of production differences
Implementing S&OP process
Successfully Implemented Bar Codes System on all products
Planning Officer
Continental Biscuits Limited, A Joint venture of Kraft Foods
01.1994 - 12.1995
Prepare 1+6 production plan every month based upon a rolling forecast of 7 months
Preparation of Budgeted Production Plan
Analyze production variances.
Education
MBA - Marketing & Supply Chain
PAF KIET
Karachi
09.2007 - 08.2009
Master of Science - Statistics
Karachi University
Karachi
08.1992 - 07.1993
Bachelor of Science - Statistics
Karachi University
Karachi
07.1989 - 06.1992
Certificate Course -
Pakistan Institute of Management (PIM)
Karachi
01.1998 - 01.1998
Certificate Course -
SMEDA
Karachi
03.2000 - 03.2000
Certificate Course -
Net-Masters
Karachi
07.2014 - 07.2014
Skills
Performance improvement
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Accomplishments
Analyzed Retail Audit Survey Report on monthly basis and shared with Top Management
Statistical analysis of market share and interdependency between sales and consumer purchases to highlight gap and act accordingly
Territory wise comparison of market position of CBL and its products
Following research reports were prepared during Masters program:
Role of Operating Characteristic Curves on Various Run Rules
Analysis of X-Bar and R Control Charts.
Carried Market Survey for flavor preference before launch of product for Continental Biscuits Ltd.
Analysis of Consumer Attitudes towards Food, Nutrition & Health.
Timeline
GM Operations & Supply Chain
Unifood Industries Ltd., Manufacturer Of Cakes
10.2017 - Current
International Business & Supply Chain Consultant
Sana Foods Industries
12.2016 - 09.2017
Certificate Course -
Net-Masters
07.2014 - 07.2014
General Manager International
Hilal Foods (Pvt) Limited
01.2013 - 11.2016
MBA - Marketing & Supply Chain
PAF KIET
09.2007 - 08.2009
Manager Supply Chain & Export
Continental Biscuits Limited, Kraft Foods
01.2006 - 12.2012
Dy. Manager Supply
Continental Biscuits Limited, Kraft Foods
01.2003 - 12.2005
Certificate Course -
SMEDA
03.2000 - 03.2000
Certificate Course -
Pakistan Institute of Management (PIM)
01.1998 - 01.1998
Asst. Manager Planning & Export
Continental Biscuits Limited, A Joint, Kraft Foods
01.1996 - 12.2002
Planning Officer
Continental Biscuits Limited, A Joint venture of Kraft Foods
01.1994 - 12.1995
Master of Science - Statistics
Karachi University
08.1992 - 07.1993
Bachelor of Science - Statistics
Karachi University
07.1989 - 06.1992
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