Naveed Mirza
Marketing
Karachi
Summary
Dynamic marketing professional with over 10 years of experience in sales, marketing, and brand management. Proven ability to lead marketing campaigns, develop brand strategies, and drive consumer engagement, particularly in the FMCG sector. Expertise in designing schemes, managing events, and fostering relationships with key market players.
Overview
14
14
years of professional experience
Work History
Marketing Manager
Vital Group
05.2017 - 01.2024
- Led the development and execution of marketing campaigns, aligned with the company's brand strategy and annual marketing calendar
- Designed and implemented promotional schemes in line with approved budgets, ensuring optimal market coverage
- Organized and executed the annual retailer dinner event, focusing on strengthening relationships and boosting product awareness
- Supervised brand promoters in marts and activation events, ensuring they delivered effective consumer engagement
- Developed creative brand strategies that expanded the café presence across Karachi and other cities in Pakistan
- Directed marketing activities for key products, including tea, spices, soap, and fragrances, resulting in significant brand growth
- Coordinated the setup and logistics for food and beverage exhibitions like Gulfood, focusing on enhancing brand presence and securing export opportunities
- Managed event planning for expos, including stall design, staffing, and activities, ensuring smooth execution and maximum impact
Distribution Supervisor
Warid Telecom
02.2015 - 04.2017
- Managed relationships with key distribution partners to maximize product availability and visibility
- Conducted market research and developed strategies to enhance market penetration and sales
- Presented products to clients, negotiating contracts and ensuring customer satisfaction
Customer Relation Manager
Telenor Franchise
01.2010 - 12.2014
- Provided comprehensive customer service solutions, managing escalations and resolving complex customer issues
- Maintained high levels of customer satisfaction through effective communication and problem-solving
Education
Graduation - undefined
University of Karachi
Skills
Here are the top skills:
Personal Information
- Father's Name: Mirza Farhat Javaid
- Date of Birth: 05/14/81
- Marital Status: Married
- Religion: Islam
Timeline
Marketing Manager
Vital Group
05.2017 - 01.2024
Distribution Supervisor
Warid Telecom
02.2015 - 04.2017
Customer Relation Manager
Telenor Franchise
01.2010 - 12.2014
Graduation - undefined
University of Karachi
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