M.Usama Ilyas
Marketing Executive
Lahore, Punjab,PB
Summary
Innovative and proactive in leveraging marketing skills and forecasting abilities to take advantage of changes. Well-versed in utilizing data-driven approaches to accurately project customer habits. Talented in marketing products directly to consumers with social media platforms.
Overview
6
6
years of professional experience
4
4
Languages
Work History
Campaign Manager
Oxfam GB
03.2021 - 10.2022
- Created grassroots campaign initiatives mobilizing support.
- Streamlined campaign reporting processes, providing actionable insights for continuous improvement.
- Followed federal, state and facility guidelines to maintain professional interactions with campers.
- Alerted and contacted customers about account or informational issues to maintain high levels of customer satisfaction.
Marketing Coordinator
Oxfam International
07.2018 - 07.2021
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Improved website traffic with the implementation of SEO best practices and keyword research.
Marketing Assistant
Oxfam International
03.2017 - 03.2018
- Enhanced overall marketing strategy by providing detailed reports on campaign performance and recommending data-driven adjustments for improvement.
- Collected, analyzed and summarized data and trends to provide marketing tracking and research.
- Created and distributed surveys for data collection and analysis.
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
Education
Bachelor of Arts - International Business Management
Middlesex University
London, United Kingdom 05.2001 -
High School Diploma -
Beaconjouse School System
Lahore, Pakistan 05.2001 -
Skills
Administrative Oversight
Multitasking
Budget Development
Sales Leadership
Digital marketing proficiency
Professionalism
Policy analysis
Timeline
Campaign Manager
Oxfam GB
03.2021 - 10.2022
Marketing Coordinator
Oxfam International
07.2018 - 07.2021
Marketing Assistant
Oxfam International
03.2017 - 03.2018
Bachelor of Arts - International Business Management
Middlesex University
05.2001 -
High School Diploma -
Beaconjouse School System
05.2001 -