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Muhammad Hammad
Managing Director Marketing
Karachi
Summary
Versatile Managing Director with proven abilities across all levels of organizational management. Talented in developing partnerships, overseeing personnel and developing tactical plans to meet strategic goals. Proven leader with significant background in marketing.
Overview
13
13
years of professional experience
5
5
years of post-secondary education
1
1
Language
Work History
Managing Director
Lite solutions
Karachi
02.2020 - Current
- Assessed performance management structures and implemented enhancements to improve frameworks and strengthen results.
- Spearheaded successful business development initiatives aligned with company's strategy and core competencies.
- Led change and transformation across business areas to deliver benefits and align company resources.
- Monitored sales forecasts and projected financial planning for organization to achieve revenue goals.
- Monitored and coordinated workflows to optimize resources.
- Negotiated new annual contracts and service agreements with vendors to achieve prime pricing.
- Established personnel performance metrics to encourage efforts toward common goals.
- Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
- Documented processes and drafted SOPs to comply with regulations and company policies.
PPC Executive
Royal Group of company's
karachi
01.2016 - Current
- Developed paid client ads for use on diverse social media platforms, achieving average of [Number] users per ad.
- Created content strategies for digital media.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Prepared variety of different written communications, reports and documents.
- Developed team communications and information for meetings.
- Used coordination and planning skills to achieve results according to schedule.
- Helped clients develop website portals and social media pages to promote businesses.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Created customized marketing materials to increase product awareness.
Business Development Executive
SRM group
karachi
01.2019 - 08.2021
- Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Defined and integrated roles, responsibilities and processes for business team and data management organization.
- Assessed current service needs and calculated product satisfaction levels to make appropriate product and service adjustments.
- Communicated directly with customers and partners to build strong business networks and relationships.
- Implemented successful approaches to revitalize underperforming product lines and create new profit-generating enterprises.
- Completed and submitted monthly and yearly reports to support executive decision making.
- Translated customer needs into solution requirements using powerful value propositions and negotiation skills.
Merchandiser
yunus Textile
karachi
01.2018 - 02.2019
- Inspected merchandise for quality and arranged proper display location on floor.
- Removed damaged, out-of-code, not-in-set and discontinued items from displays.
- Advanced sales cycle plans by maximizing placement of promotions, point of sale materials and product visibility.
- Prepared interesting and innovative visual displays to grab customer interest and promote sales.
- Verified products appeared at correct locations in proper quantities.
- Updated pricing and signage to complete product displays and educate customers.
- Answered customer questions regarding store merchandise, department information and pricing.
- Established strong vendor relationships to maintain and support business.
Education
BBA - Marketing Management And Research
Iqra University
Karachi 04.2017 - 03.2021
High School Diploma -
Noor College
Karachi 06.2015 - 03.2016
Skills
Mentoring and training
Workers' compensation
Quality assurance
Project Management
Business planning
Business Development
Product development
Relationship building
Google adwords
Social media optimization
Marketing and advertising
Software
Google analytics
CMS
Timeline
Managing Director
Lite solutions
02.2020 - Current
Business Development Executive
SRM group
01.2019 - 08.2021
Merchandiser
yunus Textile
01.2018 - 02.2019
BBA - Marketing Management And Research
Iqra University
04.2017 - 03.2021
PPC Executive
Royal Group of company's
01.2016 - Current
High School Diploma -
Noor College
06.2015 - 03.2016