Summary
Work History
Education
Skills
Communication Skills
Areas of Expertise
Timeline
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muhammad Afrasiab

App Store Optimization
Bahawalpur,Punjab

Summary

My experience with App Store Optimization (ASO) spans several months, during which I have honed my skills and achieved significant results for various mobile apps. ASO is the art and science of optimizing app listings to improve visibility and drive organic downloads. Here's a concise description of my ASO experience's have successfully managed ASO strategies for diverse mobile apps across both iOS and Android platforms. My journey began with in-depth keyword research, where I meticulously analyzed competitors and identified high-potential keywords relevant to each app's niche. I've used ASO tools to track keyword rankings, monitor user reviews, and gather valuable insights into user behavior.

Optimizing app titles, subtitles, and descriptions is a fundamental part of my ASO approach. I've crafted compelling and concise copy that not only includes target keywords but also speaks directly to the app's value proposition.I've conducted A/B testing for various elements of app listings, including images, headlines, and descriptions, to identify which variations perform best. This data-driven approach has allowed me to continually refine ASO strategies and maximize conversions.

Work History

App Store Optimizatio

Logic Racks Bahawalpure
Bahawalpur, Punjab
08.2022 - 09.2023

ASO is the art and science of optimizing app listings to improve visibility and drive organic downloads. Here's a concise description of my ASO experience.

  • I have successfully managed ASO strategies for diverse mobile apps across both iOS and Android platforms.
  • My journey began with in-depth keyword research, where I meticulously analyzed competitors and identified high-potential keywords relevant to each app's niche.
  • I've used ASO tools to track keyword rankings, monitor user reviews, and gather valuable insights into user behavior.
  • Optimizing app titles, subtitles, and descriptions is a fundamental part of my ASO approach.
  • I've conducted A/B testing for various elements of app listings, including images, headlines, and descriptions, to identify which variations perform best.
  • This data-driven approach has allowed me to continually refine ASO strategies and maximize conversions.
  • Monitoring user reviews and responding to them promptly has been essential in maintaining a positive app reputation.
  • I've also optimized app metadata for different regions and languages, ensuring that apps reach a global audience effectively. This includes translating and localizing app store listings while considering cultural nuances and preferences.
  • Furthermore, I've collaborated with app development and marketing teams to align ASO efforts with broader strategies, resulting in increased organic traffic and conversions. I've also kept up-to-date with industry trends, platform algorithm changes, and emerging ASO techniques to stay at the forefront of this ever-evolving field.
  • In summary, my ASO experience combines comprehensive keyword research, meticulous listing optimization, A/B testing, user feedback management, and global localization efforts. Through a data-driven approach and collaboration with cross-functional teams, I've consistently improved app visibility, increased downloads, and enhanced the overall user experience for various mobile apps.

Education

Bachelor of Science - Computer Science

The Islamia University of Bahawalpur
Bahawalpur
02.2020 - 01.2024

Fsc Pre-Engineering - Pre-Engineering

Govt Sadiq Egerton College Bahawalpure
Bahawalpur, PK
09.2017 - 10.2019

Skills

Data Analysis and Reporting

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Communication Skills

  • Concise Communication
  • Active listening
  • Written Communication
  • Multilingual Skills
  • Digital Communication Skills

Areas of Expertise

  • I can assist in setting up and analyzing A/B tests for different elements of your app store listing, such as images, headlines, or descriptions. This data-driven approach can help determine which variations are most effective in driving conversions.
  • I can help you assess your competitors' ASO strategies, including keyword targeting, visual assets, and user engagement tactics.
  • Understanding your competitors can inform your own ASO strategy and reveal opportunities for improvement.
  • I can provide guidance on how to monitor and respond to user reviews effectively.
  • Managing user feedback can enhance your app's reputation and provide insights into areas for improvement.
  • I can provide guidance on creating eye-catching app icons, attractive screenshots, and engaging app preview videos.
  • I can help you optimize these visual assets to convey your app's value proposition and increase click-through rates.
  • I can offer advice on crafting compelling and informative app titles, subtitles, descriptions, and other metadata elements to not only improve visibility but also engage and convert users effectively.
  • I can assist in optimizing your app's listing for different regions and languages, taking into account cultural nuances and preferences to maximize international reach.

Timeline

App Store Optimizatio

Logic Racks Bahawalpure
08.2022 - 09.2023

Bachelor of Science - Computer Science

The Islamia University of Bahawalpur
02.2020 - 01.2024

Fsc Pre-Engineering - Pre-Engineering

Govt Sadiq Egerton College Bahawalpure
09.2017 - 10.2019
muhammad AfrasiabApp Store Optimization