MUHAMMAD TAQI SHAH
Social Media Marketer
Talagang, Punjab,PB
Summary
Dynamic professional transitioning from management to digital marketing, specializing in social media marketing. Equipped with extensive certifications from LinkedIn, HubSpot Academy, and Google, offering expertise in strategic content creation, paid media advertising, and digital campaign optimization. Proficient in leveraging platforms like Facebook, Instagram, YouTube, and Twitter to drive audience engagement and achieve measurable results. Adept at critical thinking, communication, and utilizing advanced marketing tools to implement innovative strategies in a fast-paced digital landscape.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Social Media Marketing Specialist
Internet
01.2023 - Current
- Managed social media accounts on day-to-day basis to increase company recognition by creating engaging content.
- Boosted reach by creating digital content, managing scheduling, maintaining social media accounts and reporting analytics to measure engagement.
- Strategized and developed video content for client's website and social media publications.
- Trafficked advertisements to target audience using specific algorithms for focused exposure.
- Managed paid social media advertising campaigns to reach and engage target audiences.
- Collaborated with cross-functional teams to promote brand consistency across all social media channels.
- Increased user base by promoting brand awareness and launching key marketing efforts.
- Researched current trends and best practices to develop innovative and impactful campaigns.
Transcriptionist
Appen.com
08.2021 - 12.2023
- Reviewed completed reports for proper formatting, grammar, and sentence structure.
- Used headsets and transcribing software to take dictation of medical documents.
- Reviewed and edited transcribed reports and corrected material for spelling, grammar, and clarity.
- Performed freelance work with flexibility to meet employer-set deadlines.
- Transcribed sensitive documents with complete confidentiality.
- Managed electronic files and archives to keep transcripts organized and accessible.
Administration Manager
Dastgir Engineering Co
01.2010 - 01.2019
- Operational Management & Efficiency Improvement
- Learned and applied preferred systems for scheduling, purchasing, and problem-solving.
- Collaborated with leaders from other departments to achieve consistent processes and maximize efficiency of resources.
- Reduced employee turnover through employee development and other retention measures.
- Supervised hiring processes and vendor relationships to maintain smooth operations for company.
- Built excellent employee experience through culture of service and execution of employee assistance programs.
- Oversaw corporate events designed to connect and support employees at work and outside of work.
- Oversaw office inventory activities by ordering and requisitions and stocking and shipment receiving.
- Established workflow processes, monitored daily productivity, and implemented modifications to improve overall performance of personnel.
- Greeted visitors, employees and clients politely and professionally for excellent reception service.
Administrative Assistant Manager
Dastgir Engineering Co
01.2005 - 01.2010
- Accounting & Organizational Efficiency
- Performed accounting activities by preparing expense reports, purchase orders and invoices.
- Used M.S. Excel and Google sheets to create presentations, reports and spreadsheets.
- Monitored office supplies to order and replenish stock when necessary.
- Managed executive calendars to strategically coordinate meetings and appointments.
Education
Facebook Advertising Certification - Facebook Ads
LinkedIn Learning
Online11-2024
Mastering Communications Certifications - Communications As A Leader, Communications Basics
LinkedIn Learning
Online11-2024
Critical Thinking And Solving Business Problems - Critical Thinking, Problem Solving
LinkedIn Learning
Online10-2024
Advance Social Media Marketing Certification - Inbound Social Media Strategies
HubSpot Academy
Online09-2024
Google Ads Certification - Search, Display, Shopping, Video
Google
Online03-2024
Master Digital Marketing Certificate - Digital Marketing, Social Media Marketing
LinkedIn Learning
Online11-2023
Elements of AI Certification - Artificial Intelligence
University of Helsinki
Online09-2023
Artificial Intelligence - Introduction To Generative AI
Google Cloud
Online08-2023
The Fundamentals of Digital Marketing - Digital Marketing
Google
Online06-2022
Bachelor of Arts - Business Statistics, Economics
University of Punjab
01.2004
Skills
- Social Media Marketing:
- Strategy Development, Campaign management, Facebook Ads, Instagram Reels, YouTube strategies, Competitor analysis, Community engagement
- Digital Advertising:
- Google Ads (Search, Display, Shopping, Video), Facebook Ads, Audience targeting
- Content Strategy:
- SEO optimization, storytelling, short-form video creation, Visual design, Content curation
- Data-Driven Insights:
- Performance analysis, marketing metrics tracking
- Communication:
- Leadership communication, confident interpersonal engagement
- Emerging Technologies:
- Generative AI, machine learning, AI for business
Certification
- The Fundamentals of Digital Marketing - Google
- Google Ads - Google
- Master Digital Marketing - LinkedIn
- Google Ads Essential Training - LinkedIn
- Essential Skills for Social Media Managers - LinkedIn
- Strategic Content Marketing - LinkedIn
- Social Media Marketing: Strategy & Optimization - LinkedIn
- Marketing Tools: Social Media - LinkedIn
- Social Media Marketing Strategy: TikTok & Instagram Reels - LinkedIn
- Elements of AI - University of Helsinki
- Artificial Intelligence and Business Strategy - LinkedIn
- LinkedIn AI Academy AI-100: Demystifying AI - LinkedIn
- Intro to Programming - Kaggle
- Intro to Machine Learning - Kaggle
- Introduction to Generative AI - Google Cloud
- Microsoft/LinkedIn
Languages
Urdu
English
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse
Work Preference
Work Type
InternshipGig WorkFull TimeWork Location
RemoteImportant To Me
Work-life balanceWork from home optionTeam Building / Company RetreatsAccomplishments
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Supervised team of 50 staff members.
Timeline
Social Media Marketing Specialist
Internet
01.2023 - Current
Transcriptionist
Appen.com
08.2021 - 12.2023
Administration Manager
Dastgir Engineering Co
01.2010 - 01.2019
Administrative Assistant Manager
Dastgir Engineering Co
01.2005 - 01.2010
- The Fundamentals of Digital Marketing - Google
- Google Ads - Google
- Master Digital Marketing - LinkedIn
- Google Ads Essential Training - LinkedIn
- Essential Skills for Social Media Managers - LinkedIn
- Strategic Content Marketing - LinkedIn
- Social Media Marketing: Strategy & Optimization - LinkedIn
- Marketing Tools: Social Media - LinkedIn
- Social Media Marketing Strategy: TikTok & Instagram Reels - LinkedIn
- Elements of AI - University of Helsinki
- Artificial Intelligence and Business Strategy - LinkedIn
- LinkedIn AI Academy AI-100: Demystifying AI - LinkedIn
- Intro to Programming - Kaggle
- Intro to Machine Learning - Kaggle
- Introduction to Generative AI - Google Cloud
- Microsoft/LinkedIn
Facebook Advertising Certification - Facebook Ads
LinkedIn Learning
Mastering Communications Certifications - Communications As A Leader, Communications Basics
LinkedIn Learning
Critical Thinking And Solving Business Problems - Critical Thinking, Problem Solving
LinkedIn Learning
Advance Social Media Marketing Certification - Inbound Social Media Strategies
HubSpot Academy
Google Ads Certification - Search, Display, Shopping, Video
Google
Master Digital Marketing Certificate - Digital Marketing, Social Media Marketing
LinkedIn Learning
Elements of AI Certification - Artificial Intelligence
University of Helsinki
Artificial Intelligence - Introduction To Generative AI
Google Cloud
The Fundamentals of Digital Marketing - Digital Marketing
Google
Bachelor of Arts - Business Statistics, Economics
University of Punjab
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