Muhammad Sufyan

Highly accomplished and results-driven Marketing Manager with over 8 years of comprehensive experience in crafting and implementing innovative digital marketing strategies that significantly enhance brand visibility, customer acquisition, and revenue growth. A collaborative leader with expertise in SEO/SEM, content strategy, social media engagement, data analytics, and campaign optimization. Adept at managing budgets, leading cross-functional teams, and adapting to evolving market trends to achieve exceptional outcomes.

FYP, Development of ion-dopped α-MnO2 as a cathode material for ZIBs. Creating a High-Strength, Low-Weight Mechanical Pulley, Using AutoCAD. Welding and Simulation, Engineered a steel truss using FreeCAD, simulated it with ANSYS, fabricated it through welding, and tested it with a Universal Testing Machine.

Date of Birth: 02/24/03

• Directed and executed comprehensive digital marketing strategies, resulting in a 30% increase in qualified leads within the first year and a sustained 25% average YoY growth in organic website traffic.
• Managed and allocated a $500K annual marketing budget, consistently optimizing channel spend to achieve a 15% reduction in cost-per-acquisition (CPA) and exceed ROI targets by 10%.
• Spearheaded a multi-channel content marketing strategy (blog, video, infographics, webinars) that boosted overall blog engagement by 40% and expanded social media reach by over 50% across key platforms.
• Championed a website redesign project, improving user experience metrics (e.g., bounce rate reduced by 20%, time on page increased by 15%).
• Collaborated closely with sales, product development, and customer success teams to ensure cohesive go-to-market strategies and product messaging.
• Mentored and managed a team of two marketing associates, fostering skill development and high performance.

• Developed and executed data-driven SEO strategies for over 50 focus keywords, achieving and maintaining top 3 SERP positions for 70% of targeted terms and increasing organic traffic by 150% over three years.

• PEC Engineer