Muhammad Rayyan

As a Production Lead at PlexPR, I was responsible for training associate team members, overseeing the editing and shooting processes, and managing set design. I successfully delivered high-quality video content for a diverse portfolio of clients, including Wild Wings, Hotel Tourmaline, Peshawar Model Schools, Dera Restaurant, The Groan Up Show, Untilted Podcast, Shaam Ki Chai, and Fillings. My work consistently met and exceeded client expectations, demonstrating strong leadership and technical expertise in multimedia production.

Wild Wings

• Developed a distinct editing style for Wild Wings, setting the brand apart from competitors in Peshawar.
• Collaborated with the design team to maintain brand consistency across photos and videos.
• Created a dynamic, energetic brand identity specifically targeting Gen Z.

Peshawar Model Schools

• Led a variety of campaigns for Peshawar Model Schools, including Biz Fiesta 2024, Olympiad 2023, Independence Day DVC, and Admission Campaign 2024.
• Managed the creation of DVCs, organized shoots, and coordinated with both internal teams and external talent.
• Acted as a key liaison between the client and design team, ensuring seamless communication and project execution.

TGU - The Groan Up Show

• Contributed to The Groan Up Show (TGU) by assisting with set design, managing the sound system, and supporting lighting and camera setup.
• Edited episodes and created engaging hooks to capture audience interest.

Hotel Tourmaline

• Collaborated with Hotel Tourmaline to distinctly showcase their hotel and restaurant facilities.
• Shot and edited content to highlight the luxury rooms and premium food offerings, enhancing their brand appeal.

Internship

• Interned at Dynimax Intermedia, responsible for scripting diverse content for social media platforms.
• Assisted in shoots for a variety of client video projects, contributing to the production process.

• Created social media content with consistent content and tone.
• Strengthened brand identity with consistent messaging, tone, and visual elements across all posts.