Wordpress
Muhammad Mateen
Web Content Manager
Rawalpindi
Summary
Motivated and committed to proving helpful for company, Equipped with 6 years of experience in Digital Marketing, Legal drafting, and counselling. Confident in strong communication skills.
Content writing and marketing skills, coupled with a deep understanding of SEO & SEM, make a strong candidate for company.
At the same time, legal knowledge and qualifications also help understand laws, rules, and legal policies. Understanding of Technology law also helps to draft SaaS, Service Evaluation, Software Services agreements, Sale Purchase equipment agreements, and Civil Employment contracts.
Overview
10
10
years of professional experience
12
12
years of post-secondary education
2
2
Certifications
3
3
Languages
Work History
Ecommerce Consultant
Sheez.pk
Islamabad
02.2024 - Current
- Managing online cosmetic store
- Assisting in product catalogue
- Managing social media handles
- Running basic meta ads campaigns
- Communicating with customers
- Fulfilment of orders
- Coordinated client and online retailer communications, facilitating improved sales possibilities.
- Increased sales conversion through tactical paid and unpaid marketing schemes.
- Identified e-commerce trends and highlighted growth opportunities using data analytics.
- Managed paid advertising campaigns to drive traffic and increase conversion rates for online store
- Conducted regular competitor analysis to stay ahead of industry trends, ensuring continuous improvement in e-commerce offerings
Web Content Specialist
Softlay.com
Rawalpindi, Punajb
02.2024 - Current
- Content Creation and Management:Writing, editing, and proofreading website content.
Ensuring content aligns with the brand's voice and tone.
Creating and managing a content calendar.
Collaborating with designers, marketing professionals, and other stakeholders to produce high-quality content. - SEO and Analytics:Conducting keyword research to optimize content for search engines.
Implementing SEO best practices to improve organic search rankings.
Analyzing website traffic and user engagement metrics.
Adjusting content strategies based on performance data. - Content Strategy and Planning:Developing content strategies to meet business goals and audience needs.
Identifying content gaps and opportunities.
Planning and executing content campaigns. - Technical Skills and Tools:Using content management systems (CMS) like WordPress or Joomla.
Utilizing tools like Google Analytics, SEMrush, Ahrefs, and content planning tools. - Collaboration and Coordination:Working with cross-functional teams, including marketing, design, and development.
Coordinating with external writers, editors, and content producers.
Managing content workflows and ensuring timely publication. - Quality Assurance: Ensuring all content is accurate, up-to-date, and error-free.
Adhering to accessibility and usability standards.
Reviewing and updating existing content regularly. - Edited and proofread fellow team members'' work, ensuring consistent quality across all published materials
- Improved brand visibility online by crafting compelling, share-worthy content that resonated with target audience
- Enhanced website usability by optimizing web content for SEO and user experience
- Maintained consistency in voice and style across all web content to establish a strong brand identity
Senior Content Writer
Cputemper.com
Rawalpindi
09.2018 - 09.2023
- Wrote articles on PC games
- Troubleshooting guides
- Technical writing
- How-To's
- Best listing article relating to games and software
- Conduct site wide SEO analysis
- Planning link building strategy
- Disavow Spamy links
- Boost organic traffic
- Keep tabs on Google Search Console & Google Analytics
- Enhanced website traffic by developing engaging, well-researched content for blogs and articles
- Mentored junior writers on best practices for crafting effective copy, strengthening overall team performance
- Improved search engine rankings by implementing SEO best practices in all written content
- Increased brand visibility through the creation of compelling social media content and campaigns
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style
- Completed thorough research into assigned topics
- Repurposed and optimized existing content for use in different mediums
Assistant District Attorney
Chakwal District
12.2020 - 08.2022
- Defending Government in civil litigation
- Save Government exchequer from monetary loss
- Provide legal opinion to government department
- Assist in drafting legal opinion to Concerned Deputy Commissioner
- Appear in district court.
- Prepared comprehensive legal briefs for judges, leading to well-informed decisions during trials
- Prepared witnesses for depositions and trials by producing outlines and educating on overall case and trial details
- Developed strong working relationships with local law enforcement agencies, facilitating open communication and cooperation on ongoing investigations
- Coordinated with expert witnesses for testimonies that strengthened the prosecution''s case during trials
- Successfully represented state on behalf of district attorney in cases
- Enforced civil laws to reflect priorities of Office of Justice Programs
- Researched, drafted, and presented reports on civil actions and state proceedings
- Presented compelling arguments in both written briefs and oral presentations, persuading judges to rule favorably on behalf of the state
- Conducted thorough research on applicable laws and precedents, ensuring accurate arguments during court proceedings
Web Content Writer, Associate Lawyer
Atmateen.com, Firm
Rawalpindi
08.2016 - 03.2020
- Wrote articles relating to legal matters and Islamic Shahriah Law
- Alam & Partner Law
Lecturer
Capital Law College
Rawalpindi
03.2017 - 08.2017
- Law and Sales Of Goods Act
- Evaluated student progress through regular assessments, providing detailed feedback for improvement and growth
- Created and designed quizzes, tests and projects to assess student knowledge
- Increased student interest by incorporating real-world examples into lessons and connecting material to relevant experiences
Advocate
Malik Faisal Law Associates
08.2015 - 03.2017
- Experienced criminal matters i.e
- Bail proceedings, trial, superdari process, family matters, land and revenue matters.
- Drafted clear and concise legal documents, such as motions, briefs, and pleadings for successful presentation in court proceedings
- Advised clients on various legal matters, ensuring they understood their rights and options
- Negotiated favorable settlements on behalf of clients through effective mediation and negotiation tactics
- Demonstrated strong ethical standards in all aspects of practice, upholding the integrity of the legal profession
- Delivered high-quality representation to clients in court, resulting in favorable judgments and settlements
- Delivered friendly service and offered expert support in every interaction
Advocate
Shiekh Law Associates
Rawalpindi
01.2015 - 08.2015
- For experience in civil matters i.e contract writing and litigation, lease matters, rent matters, property distrubution matters along heirs, legal drafting and research.
- Worked effectively with fellow team members to coordinate effective solutions to any question or concern
- Built a strong professional network through active participation in local bar associations and industry events
- Counseled clients during emotionally challenging situations, offering empathy while maintaining professionalism
- Achieved positive outcomes for clients by providing thorough legal research and drafting persuasive arguments
- Provided pro bono services for underprivileged individuals, ensuring equal access to quality legal representation
- Collaborated with fellow advocates and paralegals to maximize efficiency in case management and preparation
- Mentored junior advocates within the firm, sharing knowledge and experiences to foster career growth among colleagues
Education
LLM - Corporate Law, corporate law
International Islamic University
Islamabad, Pakistan 09.2014 - 08.2018
LLB - Tax Law/Taxation
Islamabad 01.2011 - 04.2014
Bachelor of Commerce -
University of The Punjab
RawalpindiIntermediate in Commerce - Commerce
Federal Board of Intermediate & Secondary Educatio
Islamabad, Pakistan 03.2007 - 05.2009
Matric - Science
Federal Board of Intermediate & Secondary Educatio
Islamabad 03.2004 - 09.2006
Skills
Content Writing/Development
Social Media Managment/Marketing
Communication skills
Legal Drafting
Search Engine Optimzation
Internet Surfing/Search
Microsoft Word/Power Point
Ecommerce Management
Adaptability and Flexibility
Emotional Intelligence and Communication
Legal Compliance
Competitor Analysis
Google Analytics
Teamwork and Collaboration
Multitasking Abilities
Self Motivation
Certification
Advocate High Court
Accomplishments
- Supervised Softlay team responsibly for recruiting and executing well on projects, helping organic reach and increased revenue.
- Drafted and filed Family litigation, contributing to mutual agreements between parties.
- Collaborated with team of experts in local e commerce startup.
Additional Information
I havea strong knowledge of these tools.
- Wordpress With Simple Customization
- Microsoft Word and Power Point
- SemRush/Ahref
- Google Search Console/ Analytics
- Wide scale research on tech forums.
- Woo Commerce/Shopify
- Google Tends
Software
SemRush
Ahref
Google Search Console/Analytics
Microsoft Word/Power Point
Interests
Reading latest laws Amendments
Research Online
Traveling
News Insight
Timeline
Ecommerce Consultant
Sheez.pk
02.2024 - Current
Web Content Specialist
Softlay.com
02.2024 - Current
Assistant District Attorney
Chakwal District
12.2020 - 08.2022
Senior Content Writer
Cputemper.com
09.2018 - 09.2023
Lecturer
Capital Law College
03.2017 - 08.2017
Web Content Writer, Associate Lawyer
Atmateen.com, Firm
08.2016 - 03.2020
Advocate
Malik Faisal Law Associates
08.2015 - 03.2017
Advocate
Shiekh Law Associates
01.2015 - 08.2015
LLM - Corporate Law, corporate law
International Islamic University
09.2014 - 08.2018
LLB - Tax Law/Taxation
01.2011 - 04.2014
Intermediate in Commerce - Commerce
Federal Board of Intermediate & Secondary Educatio
03.2007 - 05.2009
Matric - Science
Federal Board of Intermediate & Secondary Educatio
03.2004 - 09.2006
Bachelor of Commerce -
University of The Punjab