Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Additional Information
Software
Interests
Timeline
Generic
Muhammad Mateen

Muhammad Mateen

Web Content Manager
Rawalpindi

Summary

Motivated and committed to proving helpful for company, Equipped with 6 years of experience in Digital Marketing, Legal drafting, and counselling. Confident in strong communication skills.

Content writing and marketing skills, coupled with a deep understanding of SEO & SEM, make a strong candidate for company.

At the same time, legal knowledge and qualifications also help understand laws, rules, and legal policies. Understanding of Technology law also helps to draft SaaS, Service Evaluation, Software Services agreements, Sale Purchase equipment agreements, and Civil Employment contracts.

Overview

10
10
years of professional experience
12
12
years of post-secondary education
2
2
Certifications
3
3
Languages

Work History

Ecommerce Consultant

Sheez.pk
Islamabad
02.2024 - Current
  • Managing online cosmetic store
  • Assisting in product catalogue
  • Managing social media handles
  • Running basic meta ads campaigns
  • Communicating with customers
  • Fulfilment of orders
  • Coordinated client and online retailer communications, facilitating improved sales possibilities.
  • Increased sales conversion through tactical paid and unpaid marketing schemes.
  • Identified e-commerce trends and highlighted growth opportunities using data analytics.
  • Managed paid advertising campaigns to drive traffic and increase conversion rates for online store
  • Conducted regular competitor analysis to stay ahead of industry trends, ensuring continuous improvement in e-commerce offerings

Web Content Specialist

Softlay.com
Rawalpindi, Punajb
02.2024 - Current
  • Content Creation and Management:Writing, editing, and proofreading website content.
    Ensuring content aligns with the brand's voice and tone.
    Creating and managing a content calendar.
    Collaborating with designers, marketing professionals, and other stakeholders to produce high-quality content.
  • SEO and Analytics:Conducting keyword research to optimize content for search engines.
    Implementing SEO best practices to improve organic search rankings.
    Analyzing website traffic and user engagement metrics.
    Adjusting content strategies based on performance data.
  • Content Strategy and Planning:Developing content strategies to meet business goals and audience needs.
    Identifying content gaps and opportunities.
    Planning and executing content campaigns.
  • Technical Skills and Tools:Using content management systems (CMS) like WordPress or Joomla.
    Utilizing tools like Google Analytics, SEMrush, Ahrefs, and content planning tools.
  • Collaboration and Coordination:Working with cross-functional teams, including marketing, design, and development.
    Coordinating with external writers, editors, and content producers.
    Managing content workflows and ensuring timely publication.
  • Quality Assurance: Ensuring all content is accurate, up-to-date, and error-free.
    Adhering to accessibility and usability standards.
    Reviewing and updating existing content regularly.
  • Edited and proofread fellow team members'' work, ensuring consistent quality across all published materials
  • Improved brand visibility online by crafting compelling, share-worthy content that resonated with target audience
  • Enhanced website usability by optimizing web content for SEO and user experience
  • Maintained consistency in voice and style across all web content to establish a strong brand identity

Senior Content Writer

Cputemper.com
Rawalpindi
09.2018 - 09.2023
  • Wrote articles on PC games
  • Troubleshooting guides
  • Technical writing
  • How-To's
  • Best listing article relating to games and software
  • Conduct site wide SEO analysis
  • Planning link building strategy
  • Disavow Spamy links
  • Boost organic traffic
  • Keep tabs on Google Search Console & Google Analytics
  • Enhanced website traffic by developing engaging, well-researched content for blogs and articles
  • Mentored junior writers on best practices for crafting effective copy, strengthening overall team performance
  • Improved search engine rankings by implementing SEO best practices in all written content
  • Increased brand visibility through the creation of compelling social media content and campaigns
  • Edited and proofread content to confirm proper grammar, quality and consistency with AP style
  • Completed thorough research into assigned topics
  • Repurposed and optimized existing content for use in different mediums

Assistant District Attorney

Chakwal District
12.2020 - 08.2022
  • Defending Government in civil litigation
  • Save Government exchequer from monetary loss
  • Provide legal opinion to government department
  • Assist in drafting legal opinion to Concerned Deputy Commissioner
  • Appear in district court.
  • Prepared comprehensive legal briefs for judges, leading to well-informed decisions during trials
  • Prepared witnesses for depositions and trials by producing outlines and educating on overall case and trial details
  • Developed strong working relationships with local law enforcement agencies, facilitating open communication and cooperation on ongoing investigations
  • Coordinated with expert witnesses for testimonies that strengthened the prosecution''s case during trials
  • Successfully represented state on behalf of district attorney in cases
  • Enforced civil laws to reflect priorities of Office of Justice Programs
  • Researched, drafted, and presented reports on civil actions and state proceedings
  • Presented compelling arguments in both written briefs and oral presentations, persuading judges to rule favorably on behalf of the state
  • Conducted thorough research on applicable laws and precedents, ensuring accurate arguments during court proceedings

Web Content Writer, Associate Lawyer

Atmateen.com, Firm
Rawalpindi
08.2016 - 03.2020
  • Wrote articles relating to legal matters and Islamic Shahriah Law
  • Alam & Partner Law

Lecturer

Capital Law College
Rawalpindi
03.2017 - 08.2017
  • Law and Sales Of Goods Act
  • Evaluated student progress through regular assessments, providing detailed feedback for improvement and growth
  • Created and designed quizzes, tests and projects to assess student knowledge
  • Increased student interest by incorporating real-world examples into lessons and connecting material to relevant experiences

Advocate

Malik Faisal Law Associates
08.2015 - 03.2017
  • Experienced criminal matters i.e
  • Bail proceedings, trial, superdari process, family matters, land and revenue matters.
  • Drafted clear and concise legal documents, such as motions, briefs, and pleadings for successful presentation in court proceedings
  • Advised clients on various legal matters, ensuring they understood their rights and options
  • Negotiated favorable settlements on behalf of clients through effective mediation and negotiation tactics
  • Demonstrated strong ethical standards in all aspects of practice, upholding the integrity of the legal profession
  • Delivered high-quality representation to clients in court, resulting in favorable judgments and settlements
  • Delivered friendly service and offered expert support in every interaction

Advocate

Shiekh Law Associates
Rawalpindi
01.2015 - 08.2015
  • For experience in civil matters i.e contract writing and litigation, lease matters, rent matters, property distrubution matters along heirs, legal drafting and research.
  • Worked effectively with fellow team members to coordinate effective solutions to any question or concern
  • Built a strong professional network through active participation in local bar associations and industry events
  • Counseled clients during emotionally challenging situations, offering empathy while maintaining professionalism
  • Achieved positive outcomes for clients by providing thorough legal research and drafting persuasive arguments
  • Provided pro bono services for underprivileged individuals, ensuring equal access to quality legal representation
  • Collaborated with fellow advocates and paralegals to maximize efficiency in case management and preparation
  • Mentored junior advocates within the firm, sharing knowledge and experiences to foster career growth among colleagues

Education

LLM - Corporate Law, corporate law

International Islamic University
Islamabad, Pakistan
09.2014 - 08.2018

LLB - Tax Law/Taxation

Islamabad
01.2011 - 04.2014

Bachelor of Commerce -

University of The Punjab
Rawalpindi

Intermediate in Commerce - Commerce

Federal Board of Intermediate & Secondary Educatio
Islamabad, Pakistan
03.2007 - 05.2009

Matric - Science

Federal Board of Intermediate & Secondary Educatio
Islamabad
03.2004 - 09.2006

Skills

Content Writing/Development

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Certification

Advocate High Court

Accomplishments

  • Supervised Softlay team responsibly for recruiting and executing well on projects, helping organic reach and increased revenue.
  • Drafted and filed Family litigation, contributing to mutual agreements between parties.
  • Collaborated with team of experts in local e commerce startup.

Additional Information

I havea strong knowledge of these tools.

  • Wordpress With Simple Customization
  • Microsoft Word and Power Point
  • SemRush/Ahref
  • Google Search Console/ Analytics
  • Wide scale research on tech forums.
  • Woo Commerce/Shopify
  • Google Tends

Software

Wordpress

SemRush

Ahref

Google Search Console/Analytics

Microsoft Word/Power Point

Interests

Reading latest laws Amendments

Research Online

Traveling

News Insight

Timeline

Ecommerce Consultant

Sheez.pk
02.2024 - Current

Web Content Specialist

Softlay.com
02.2024 - Current

Assistant District Attorney

Chakwal District
12.2020 - 08.2022

Senior Content Writer

Cputemper.com
09.2018 - 09.2023

Lecturer

Capital Law College
03.2017 - 08.2017

Web Content Writer, Associate Lawyer

Atmateen.com, Firm
08.2016 - 03.2020

Advocate

Malik Faisal Law Associates
08.2015 - 03.2017

Advocate

Shiekh Law Associates
01.2015 - 08.2015

LLM - Corporate Law, corporate law

International Islamic University
09.2014 - 08.2018

LLB - Tax Law/Taxation

01.2011 - 04.2014

Intermediate in Commerce - Commerce

Federal Board of Intermediate & Secondary Educatio
03.2007 - 05.2009

Matric - Science

Federal Board of Intermediate & Secondary Educatio
03.2004 - 09.2006

Bachelor of Commerce -

University of The Punjab

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Muhammad MateenWeb Content Manager