Muhammad Fahim Khan

I am a self-motivated individual with a diverse experience of more than 20+ years in Automobile & Banking industry along with my well rounded skills and passions for advertising, public relations, strategic planning, event management, sports marketing and customer services and in particular with my role in Marketing I am certain that I would make a valuable addition to your organization. Looking forward to secure, a challenging position where I can get a chance to apply my knowledge and skills for further growth of the organization.

• Swimming
• Squash

• BANK ALFALAH LTD, VP – Unit Head Brand Visibility & Marketing Services, 02/20/20, Present, Re branding for the bank, 04/01/22, Member of Launch Team of Pakistan's First Digital Lifestyle branch, 06/01/23, Member of Launch Team for Newalfa, 04/01/24, Member of Launch Team for Alfamall (Fashion Category), 11/01/24, Nationwide events (Product Launches & Sports Marketing), Launched 150 conventional branches nationwide, 2020 to Present, Launched 200 Islamic branches nationwide, 2020 to Present, Management of all internal & external branding of the bank’s customer touch points., Executions of all OOH campaigns for the bank., Maintaining all SLA’s with vendors & internal stakeholders., Arranging quality and timely production & supply of all marketing collateral / branding material through strict coordination and control over vendors. Keeping constant liaison with all facilitator to ensure cost efficiency and quality standards., Management and implementation sports marketing partnerships., Preparation of strategic plan and annual budgets., Managing employee hiring., Monitoring & implementing risk controls w.r.t organization policies.
• FAYSAL BANK LTD, RVP – Head Marketing Services, 01/01/09, 09/30/18, Re Launched Corporate Identity, 04/01/09, Nationwide events (Product Launches & Town halls), Member of Core Committee for Faysal Bank T-20, 10/01/10 to 12/31/14, Member Launch Team China Union Pay, 08/01/12, Member Launch Team Faysal Bank World Credit Card, 11/01/15, Member Launch Team Life style Rewards program, 11/01/15, Member Launch Team Faysal Bank Titanium Credit Card, 06/01/16, Launched 75 Islamic branches nationwide, 2016, Launched 50 Islamic branches nationwide, 2017, Management of all internal & external branding of the bank’s customer touch points., Executions of all BTL campaigns for the bank., Maintaining all SLA’s with vendors, PR and advertising / other related agencies., Coordinating with media buying house to finalize the optimum plan delivering highest ratings., Arranging quality and timely production & supply of all marketing collateral / branding material through strict coordination and control over vendors. Keeping constant liaison with all facilitator to ensure cost efficiency and quality standards., Management and implementation of unplanned departmental initiatives and events., Preparation of strategic plan and annual budgets., Vendor management (prequalification, due diligence, tariff / rates negotiations).
• INDUS MOTORS COMPANY LTD, Junior Executive – Dealer Development (Marketing Planning), 11/01/06, 01/31/09, Launched All new Corolla, 08/01/08, Launched IMC Display Center, 06/01/08, Launched 3 new dealerships nationwide, Dealer Launches., Coordinating new dealer inductions., Preparation of strategic plan, dealer development plan and annual budgets., Monitor and coordinate dealer renovations nationwide., Insuring dealer facility measuring up to the standards of Toyota Motor Corporation Japan.
• Askari Bank Ltd, Officer Customer Services, 09/01/05, 11/30/06