M.Salman Shahid
Assistant Manager - Content
Karachi
Summary
Proactive manager with demonstrated leadership abilities, strategic planning expertise and problem-solving acumen. Assists senior managers with accomplishing demanding targets by encouraging staff and coordinating resources. Methodical and well-organized in optimizing coverage to meet operational demands.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
Work History
Assistant Manager
Gaditek
Karachi
02.2022 - Current
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Developed strategy to increase sales and drive profits.
- Established objectives to offer team members clear roadmap to help company achieve overall goals.
- Directed promotion and brand loyalty efforts to build direct relationships with customers.
- Made hiring recommendations to increase company's productivity and profitability with quality workers.
- Mentored team members to enhance professional development and accountability in workplace.
- Strengthened operational efficiency to remain cost-effective while maintaining quality service.
Team Lead - Content
Gaditek
Karachi
06.2020 - 02.2022
- Optimized content with key search terms to drive traffic and online visibility.
- Oversaw editorial calendars and content schedules to deliver production results and relevant information on time.
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Authored and edited original content across diverse media formats.
- Simplified technical documentation to enhance readability and audience comprehension.
- Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
- Repurposed and optimized existing content for use in different mediums.
- Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
- Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
- Delegated and tracked each staff member's assignments and deadlines.
- Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
- Provided concise and constructive editorial feedback to writers to improve article and story writing.
Senior Content Writer
Gaditek
Karachi
06.2018 - 06.2020
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
- Managed competing deadlines with efficiency.
- Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
- Customized brand message to reach and capture target audience interest and drive engagement.
- Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.
Content Writer
Gaditek
Karachi
05.2016 - 06.2018
- Presented clients with unique copy options based on overall marketing objectives.
- Produced original, creative content for promotional advertisements and marketing materials.
- Consulted with editors to shape story and eliminate any errors.
Content Analyst
Micro Pulp PVT LTD. (Express News)
Karachi
10.2015 - 05.2016
Content Writer Intern
Global Clicks
Karachi
02.2014 - 10.2015
Teacher
Mid City School (O Levels)
Karachi
06.2013 - 01.2014
- Communicated frequently with parents, students and faculty to provide feedback and discuss instructional strategies.
- Worked cooperatively with other teachers, administrators and parents to help students reach learning objectives.
- Kept students on-task with proactive behavior modification and positive reinforcement strategies.
- Incorporated multiple types of teaching strategies into classroom.
- Encouraged creative thinking and motivated students by addressing individual strengths and weaknesses based on standardized testing results.
- Held conferences with parents to address questions, discuss academic progress and encourage learning goals.
- Evaluated and revised lesson plans and course content to achieve student-centered learning.
- Completed daily reports on attendance and disciplinary performance.
Marketing Coordinator
AA Media Network
Karachi
06.2012 - 05.2013
- Organized logistics for marketing and proposal strategy meetings.
- Created press releases and announcements, newsletter articles and website copy.
- Revitalized web content and social media profiles with new and interesting content.
- Managed team calendars and scheduled events for multiple staff members.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Planned and executed internal and external marketing events.
- Authored crisp and interesting marketing copy to engage target consumers and drive sales.
- Tracked and reported on marketing campaign responses.
- Coordinated resources to craft marketing plans for product launches and events.
Customer Support Representative
Ibex Global (TRG)
Karachi
12.2011 - 05.2012
- Supported customer questions and issues by gathering data, analyzing needs, evaluating possible resolutions and implementing best solutions.
- Recommended solutions to complex situations through research and critical thinking and escalated customer to supervisor for enhanced support.
- Shared strategic insights with interdepartmental teams regarding customer experience and service-related trends to improve service delivery.
- Delivered exceptional customer service by prioritizing emergency issues and developing and employing workarounds to solve problems expeditiously.
- Contributed ideas and practical solutions to support process improvement efforts.
- Resolved customer complaints by distinguishing, prioritizing and reporting technical issues.
- Connected with customers to address questions and resolve issues through phone and email.
- Participated in ongoing training to learn new products and enhance skills to optimize customer support delivery.
- Documented customer interactions in computer system and assisted cross-functionally with billing and technical support to deliver high-quality customer service.
- Increased sales by educating prospects on benefits of products and services in comparison to competitors.
- Followed up with clients to verify optimal customer satisfaction following support engagement and problem resolution.
Sales Executive
Global Com Solutions
Karachi
08.2011 - 11.2011
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Held meetings with director to identify techniques to overcome sales obstacles.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Intern
Harvest Topworth International
Karachi
07.2011 - 08.2011
- Answered and transferred incoming telephone calls, taking messages for various staff members.
- Provided clerical support, addressing routine and special requirements.
- Sorted, organized and maintained files.
- Produced high-quality communications for internal and external use.
- Researched and reviewed information in support of daily objectives.
- Distributed office supplies and files for staff.
- Collected, arranged and input information into database system.
Education
B.Com - Business Administration
University of Karachi
Karachi 01.2013 - 01.2016
A Levels - Psychology
Beaconhouse School System
Karachi 09.2009 - 09.2011
O Levels -
Falconhouse Grammar School
Karachi 04.2001 -
Skills
Recruiting and interviewing
Timeline
Assistant Manager
Gaditek
02.2022 - Current
Team Lead - Content
Gaditek
06.2020 - 02.2022
Senior Content Writer
Gaditek
06.2018 - 06.2020
Content Writer
Gaditek
05.2016 - 06.2018
Content Analyst
Micro Pulp PVT LTD. (Express News)
10.2015 - 05.2016
Content Writer Intern
Global Clicks
02.2014 - 10.2015
Teacher
Mid City School (O Levels)
06.2013 - 01.2014
B.Com - Business Administration
University of Karachi
01.2013 - 01.2016
Marketing Coordinator
AA Media Network
06.2012 - 05.2013
Customer Support Representative
Ibex Global (TRG)
12.2011 - 05.2012
Sales Executive
Global Com Solutions
08.2011 - 11.2011
Intern
Harvest Topworth International
07.2011 - 08.2011
A Levels - Psychology
Beaconhouse School System
09.2009 - 09.2011
O Levels -
Falconhouse Grammar School
04.2001 -
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