Summary
Overview
Work History
Education
Skills
Timeline
Generic

M.Salman Shahid

Assistant Manager - Content
Karachi

Summary

Proactive manager with demonstrated leadership abilities, strategic planning expertise and problem-solving acumen. Assists senior managers with accomplishing demanding targets by encouraging staff and coordinating resources. Methodical and well-organized in optimizing coverage to meet operational demands.

Overview

11
11
years of professional experience
5
5
years of post-secondary education

Work History

Assistant Manager

Gaditek
Karachi
02.2022 - Current
  • Assisted in organizing and overseeing assignments to drive operational excellence.
  • Developed strategy to increase sales and drive profits.
  • Established objectives to offer team members clear roadmap to help company achieve overall goals.
  • Directed promotion and brand loyalty efforts to build direct relationships with customers.
  • Made hiring recommendations to increase company's productivity and profitability with quality workers.
  • Mentored team members to enhance professional development and accountability in workplace.
  • Strengthened operational efficiency to remain cost-effective while maintaining quality service.

Team Lead - Content

Gaditek
Karachi
06.2020 - 02.2022
  • Optimized content with key search terms to drive traffic and online visibility.
  • Oversaw editorial calendars and content schedules to deliver production results and relevant information on time.
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Authored and edited original content across diverse media formats.
  • Simplified technical documentation to enhance readability and audience comprehension.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
  • Repurposed and optimized existing content for use in different mediums.
  • Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
  • Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
  • Delegated and tracked each staff member's assignments and deadlines.
  • Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
  • Provided concise and constructive editorial feedback to writers to improve article and story writing.

Senior Content Writer

Gaditek
Karachi
06.2018 - 06.2020
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Managed competing deadlines with efficiency.
  • Composed original written material for various types of publications and submitted for approval by supervisor, editor or publisher.
  • Customized brand message to reach and capture target audience interest and drive engagement.
  • Wrote advertising material for use by publication, broadcast or internet media to promote sale of goods and services.

Content Writer

Gaditek
Karachi
05.2016 - 06.2018
  • Presented clients with unique copy options based on overall marketing objectives.
  • Produced original, creative content for promotional advertisements and marketing materials.
  • Consulted with editors to shape story and eliminate any errors.

Content Analyst

Micro Pulp PVT LTD. (Express News)
Karachi
10.2015 - 05.2016

Content Writer Intern

Global Clicks
Karachi
02.2014 - 10.2015

Teacher

Mid City School (O Levels)
Karachi
06.2013 - 01.2014
  • Communicated frequently with parents, students and faculty to provide feedback and discuss instructional strategies.
  • Worked cooperatively with other teachers, administrators and parents to help students reach learning objectives.
  • Kept students on-task with proactive behavior modification and positive reinforcement strategies.
  • Incorporated multiple types of teaching strategies into classroom.
  • Encouraged creative thinking and motivated students by addressing individual strengths and weaknesses based on standardized testing results.
  • Held conferences with parents to address questions, discuss academic progress and encourage learning goals.
  • Evaluated and revised lesson plans and course content to achieve student-centered learning.
  • Completed daily reports on attendance and disciplinary performance.

Marketing Coordinator

AA Media Network
Karachi
06.2012 - 05.2013
  • Organized logistics for marketing and proposal strategy meetings.
  • Created press releases and announcements, newsletter articles and website copy.
  • Revitalized web content and social media profiles with new and interesting content.
  • Managed team calendars and scheduled events for multiple staff members.
  • Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
  • Planned and executed internal and external marketing events.
  • Authored crisp and interesting marketing copy to engage target consumers and drive sales.
  • Tracked and reported on marketing campaign responses.
  • Coordinated resources to craft marketing plans for product launches and events.

Customer Support Representative

Ibex Global (TRG)
Karachi
12.2011 - 05.2012
  • Supported customer questions and issues by gathering data, analyzing needs, evaluating possible resolutions and implementing best solutions.
  • Recommended solutions to complex situations through research and critical thinking and escalated customer to supervisor for enhanced support.
  • Shared strategic insights with interdepartmental teams regarding customer experience and service-related trends to improve service delivery.
  • Delivered exceptional customer service by prioritizing emergency issues and developing and employing workarounds to solve problems expeditiously.
  • Contributed ideas and practical solutions to support process improvement efforts.
  • Resolved customer complaints by distinguishing, prioritizing and reporting technical issues.
  • Connected with customers to address questions and resolve issues through phone and email.
  • Participated in ongoing training to learn new products and enhance skills to optimize customer support delivery.
  • Documented customer interactions in computer system and assisted cross-functionally with billing and technical support to deliver high-quality customer service.
  • Increased sales by educating prospects on benefits of products and services in comparison to competitors.
  • Followed up with clients to verify optimal customer satisfaction following support engagement and problem resolution.

Sales Executive

Global Com Solutions
Karachi
08.2011 - 11.2011
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Directed sales support staff in administrative tasks to help sales reps close deals.
  • Held meetings with director to identify techniques to overcome sales obstacles.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.

Intern

Harvest Topworth International
Karachi
07.2011 - 08.2011
  • Answered and transferred incoming telephone calls, taking messages for various staff members.
  • Provided clerical support, addressing routine and special requirements.
  • Sorted, organized and maintained files.
  • Produced high-quality communications for internal and external use.
  • Researched and reviewed information in support of daily objectives.
  • Distributed office supplies and files for staff.
  • Collected, arranged and input information into database system.

Education

B.Com - Business Administration

University of Karachi
Karachi
01.2013 - 01.2016

A Levels - Psychology

Beaconhouse School System
Karachi
09.2009 - 09.2011

O Levels -

Falconhouse Grammar School
Karachi
04.2001 -

Skills

    Recruiting and interviewing

Employee performance evaluations

Training

Proofreading

Creative writing

Consistent brand messaging

Proficient in WordPress

Formatting abilities

Unique content creation

Brand messaging

Networking skills

Team contribution

Promotional planning

Cloud-based environments

Promotional marketing and advertising

Concept development

Self-publishing experience

Articulate communications

Marketing and advertising strategies

Timeline

Assistant Manager

Gaditek
02.2022 - Current

Team Lead - Content

Gaditek
06.2020 - 02.2022

Senior Content Writer

Gaditek
06.2018 - 06.2020

Content Writer

Gaditek
05.2016 - 06.2018

Content Analyst

Micro Pulp PVT LTD. (Express News)
10.2015 - 05.2016

Content Writer Intern

Global Clicks
02.2014 - 10.2015

Teacher

Mid City School (O Levels)
06.2013 - 01.2014

B.Com - Business Administration

University of Karachi
01.2013 - 01.2016

Marketing Coordinator

AA Media Network
06.2012 - 05.2013

Customer Support Representative

Ibex Global (TRG)
12.2011 - 05.2012

Sales Executive

Global Com Solutions
08.2011 - 11.2011

Intern

Harvest Topworth International
07.2011 - 08.2011

A Levels - Psychology

Beaconhouse School System
09.2009 - 09.2011

O Levels -

Falconhouse Grammar School
04.2001 -
M.Salman Shahid Assistant Manager - Content