MASHARIB KHAN
Dubai
Summary
To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Certified Digital Marketing Expert with 5 years of results-driven experience specializing in Social Media Campaigns and digital media buying. Managed daily paid campaigns with a budget of $2500 per day, optimizing performance and maximizing ROI. Demonstrated leadership skills as a Digital Marketing Lead for 3 years, implementing successful strategies and driving team success. Stay current with industry trends, leveraging innovative techniques to achieve business objectives. Seeking opportunities to contribute expertise and drive growth in a dynamic organization.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Assistant Manager Digital Marketing
AA Joyland Pvt. ltd
Karachi
12.2022 - Current
- Successfully developed and implemented digital marketing strategies that resulted in a significant increase in social media followers and engagement
- Generated a high volume of leads for birthday bookings, contributing to increased sales and revenue
- Achieved and surpassed sales targets set by the management, demonstrating exceptional performance in driving business growth
- Implemented effective paid media campaigns that generated a positive return on investment (ROI) and achieved the desired objectives
- Developed strong collaborations with bloggers and influencers, resulting in increased brand visibility and reach
- Utilized data-driven insights to optimize digital marketing campaigns, leading to improved campaign performance and better ROI
- Received recognition for innovative content ideas that resonated with the target audience and helped to build brand loyalty
- Actively contributed to the growth and success of the digital marketing department through continuous learning and staying updated with industry trends
- Successfully led a team of digital marketing professionals, providing guidance, support, and motivation to ensure the team's productivity and achievement of departmental goals.
Digital Marketing Executive
Homeland Enterprises
Karachi
03.2021 - 11.2022
- Successfully developed and executed digital marketing strategies that led to a significant increase in social media followers, engagement, and website traffic
- Implemented effective paid media campaigns and generated a substantial number of high-quality leads from both local and international markets, resulting in increased sales and revenue for the real estate company
- Developed compelling content ideas specific to the real estate industry, resonating with the target audience and contributing to brand credibility and customer loyalty
- Led cross-functional teams in executing digital marketing campaigns, ensuring seamless coordination and alignment with overall business objectives
- Utilized data analytics to optimize campaigns, identify audience preferences, and deliver targeted messaging to improve conversion rates
- Received recognition for successful lead generation efforts, playing a crucial role in expanding the customer base and securing real estate sales
- Actively contributed to the continuous improvement of digital marketing strategies and techniques, staying updated with industry trends and best practices.
Social Media Marketing Executive
Incorruptible Solutions
Karachi
07.2018 - 01.2021
- Created visually appealing and engaging social media content that resonated with the target audience and effectively communicated the company's offerings and value proposition
- Implemented paid advertising campaigns on social media platforms that achieved desired objectives, such as generating a high volume of webinar registrations, course bookings, and consultation requests
- Successfully managed social media communities, engaging with followers and addressing inquiries and concerns promptly, maintaining a positive brand image
- Stayed updated with the latest trends in social media marketing and cyber security, incorporating innovative approaches to enhance campaign performance and effectiveness
- Provided regular reports on social media analytics, presenting key insights and recommendations to the management team
- Demonstrated strong creativity and design skills in producing visually appealing and impactful social media posts and videos.
Education
Intermediate -
Skills
- Strategic Thinking
- Marketing Analytics
- Social Media Management
- Digital Media Buying
- Creative Skills
- Adaptability and Learning Agility
- Teamwork and Leadership
Certification
Digital Marketing Specialist – Digital Marketer US
Customer Acquisition Specialist – Digital Marketer US
Digital Advertising Certified – Hubspot Academy
Fundamental of Digital Marketing – Google Digital Garage
Additional Information
Hootsuite, Buffer, Sprout Social, Mailchimp, Klaviya, Meta Business Suite, Google Analytics
Timeline
Assistant Manager Digital Marketing - AA Joyland Pvt. ltd
12.2022 - Current
Digital Marketing Executive - Homeland Enterprises
03.2021 - 11.2022
Social Media Marketing Executive - Incorruptible Solutions
07.2018 - 01.2021
Govt. Superior Science College - Intermediate,
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