Maria Khalil
Lahore
Summary
Dynamic and detail-oriented communications and operations professional with hands-on experience in content development, event management, and stakeholder coordination across sports, media, and corporate sectors. Skilled in leading cross-functional teams, managing large-scale projects, and crafting strategic communications that drive engagement and impact.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Communications Executive
Packages Group
Lahore
09.2023 - Current
- Developed, wrote, and distributed newsletters highlighting project updates, milestones, and key messages for both internal and external stakeholders.
- Managed internal and external communications to ensure consistent messaging across all platforms.
- Maintained a digital content calendar to streamline content planning and execution.
- Executed digital content strategies across various channels, aligning with brand and organizational goals.
- Drafted comprehensive social media and crisis communication strategies to manage brand reputation and engagement during high-impact situations.
- Monitored social media engagement and feedback, responded to inquiries where appropriate, and escalated concerns when necessary to relevant teams.
- Managed website content, ensuring timely updates, consistency, and alignment with brand voice and key messaging.
- Created, edited, and optimized content for digital platforms to enhance user engagement and support strategic objectives.
Team / Operations Manager PSL X
PCB / Insight Solutions
Lahore
04.2025 - 05.2025
- Leading and managing on-ground operations for Pakistan Super League Season 10, ensuring seamless coordination across logistics, production, and hospitality teams.
- Managing recruitment and deployment of Ushers and Event Managers across multiple cities in Pakistan.
- Overseeing internal team operations in Lahore and Rawalpindi to ensure smooth daily functioning.
- Acting as the central point of contact between PCB and the management team to streamline workflows and communication.
- Ensuring timely execution of all operational elements, from matchday logistics to venue preparedness.
- Maintaining real-time communication flow, resolving logistical challenges under pressure, and contributing to the successful delivery of a high-profile, multi-city sporting event.
Client Services Manager - ICC
PCB / Insight Solutions
Lahore
03.2025 - 04.2025
- Managed end-to-end hospitality operations during international cricket events, ensuring premium guest experiences for VIPs, sponsors, and stakeholders.
- Coordinated with vendors, venue staff, and internal teams to oversee logistics, catering, and event setup according to ICC standards.
- Supervised hospitality teams on-site, provided training, and maintained service excellence under high-pressure, fast-paced environments.
- Handled guest relations, resolved escalations promptly, and ensured seamless execution of hospitality protocols throughout the event.
Content Development Officer & Intern
IGI-FSI (Packages Group Company)
Lahore
06.2022 - 09.2023
- Created compelling content for digital trainings, ensuring alignment with brand tone and strategic objectives.
- Collaborated with cross-functional teams to develop training materials for internal teams and corporate initiatives.
- Researched audience behavior to craft targeted messaging and enhance content relevance and engagement.
- Edited and proofread content to maintain clarity, consistency, and adherence to brand guidelines.
- Internship from June-November 2022
Intern
IGI-FSI (Packages Group Company)
Lahore
06.2022 - 11.2022
- As an intern with the training team at IGI FSI, I collaborated with the brand team on my first project, "Embrace," a product of Rose Petal. I assisted in creating training materials for Ambassadors and sales personnel, ensuring the content was engaging and aligned with brand messaging. Additionally, I supported the team with market research.
Team Manager
Khayaali Production
Lahore
06.2020 - 09.2021
- Led and coordinated cross-functional creative teams to ensure timely delivery of film and media projects from pre-production to post-production.
- Oversaw day-to-day operations, delegated tasks, and maintained workflow efficiency while fostering a collaborative team environment.
- Acted as the primary liaison between creative, technical, and administrative departments to align project goals with production timelines.
Internship- Graphic Design & Content Writing
INSIDER.PK
Remote
04.2021 - 06.2021
- During my internship in Graphic Design and Content Writing at Insider.pk, I contributed to creating visually compelling designs and engaging written content for the website. I worked closely with the editorial team to produce articles, infographics, and social media posts, ensuring they aligned with brand guidelines and audience preferences. This experience enhanced my skills in content creation and storytelling.
Internship - Content Writing
HIKERR
Remote
07.2020 - 08.2020
- As a Content Writing intern at Hikerr, I was responsible for researching, writing, and editing articles focused on outdoor activities and travel experiences. I collaborated with the editorial team to produce informative and engaging content that resonated with the platform's audience while maintaining SEO best practices and brand tone.
Education
Bachelor of Arts - Social Sciences
Government College University
Lahore, Pakistan05-2022
Skills
- Content Strategy & Development
- Internal & External Communication
- Corporate Communications
- Communication Strategy Development
- Event & Operations Management
- Team Leadership & Coordination
- Digital & Social Media Management
- Website Management
- Content Creation
- Editing
- Stakeholder Engagement
- Crisis & Reputation Management
- Project Planning & Execution
- Recruitment & Team Management
- Cross-Functional Collaboration
- Public Relations
Certification
- Certification - Business Studies, CES, LUMS
- Certification - Digital Marketing, CES LUMS
Extra Curricular And Volunteer
- President, GCU Book Club, 2021 - 22
- Editor, The Expressions Magazine, 2020 - 21
- Vice President, GCU Welfare Society, 2020 - 21
- Coordination & Event Incharge, Quaid e Azam Political Science Society, 2019 - 21
- Actor, GCU Dramatics Club, 2020 - 21
- Blog Writer, Insaf Foundation, 2017 - 18
- Social Media Head & Event Manager, Positive Pakistan NPO, 2016 - 19
Accomplishments
- Co-curricular Roll Of Honor, Government College University, Lahore
- Best Event Manager, Positive Pakistan
Timeline
Team / Operations Manager PSL X
PCB / Insight Solutions
04.2025 - 05.2025
Client Services Manager - ICC
PCB / Insight Solutions
03.2025 - 04.2025
Communications Executive
Packages Group
09.2023 - Current
Content Development Officer & Intern
IGI-FSI (Packages Group Company)
06.2022 - 09.2023
Intern
IGI-FSI (Packages Group Company)
06.2022 - 11.2022
Internship- Graphic Design & Content Writing
INSIDER.PK
04.2021 - 06.2021
Internship - Content Writing
HIKERR
07.2020 - 08.2020
Team Manager
Khayaali Production
06.2020 - 09.2021
Bachelor of Arts - Social Sciences
Government College University
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