Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Majid Ali

Accounts Growth Manager (Android Apps)
Rawalpindi, Punjab

Summary

Dynamic Account Growth Manager with a proven track record at Hypersoft INC. & 9D Technologies, specializing in App Store Optimization and user acquisition. Expert in driving organic growth through strategic keyword research and campaign performance analysis. Adept at collaborating cross-functionally, leveraging strong analytical skills to enhance app visibility and achieve ROI-positive results.

Overview

4
4
years of professional experience
6
6
years of post-secondary education
3
3
Certifications
2
2
Languages

Work History

Account Growth Manager

Hypersoft INC.
Rawalpindi, Punjab
10.2024 - Current
  • Managed and optimized multiple Google Play Console accounts for both new and existing Android apps, ensuring timely and compliant app publishing.
  • Led end-to-end App Store Optimization (ASO) strategies including keyword research, metadata optimization, creative asset enhancement, and competitor analysis to improve app visibility and organic growth.
  • Executed app publishing workflows including bundle uploads, release management, policy compliance, and update scheduling across various developer accounts.
  • Planned and managed user acquisition campaigns across Google Ads (UAC) and Meta Ads (Facebook & Instagram), achieving performance-driven growth and ROI-positive installs.
  • Integrated and managed monetization strategies using Google AdMob, Facebook Audience Network, and other third-party ad networks, optimizing for eCPM and ARPU.
  • Conducted market research and competitive benchmarking to identify trends and uncover new growth opportunities for mobile apps.
  • Collaborated cross-functionally with developers, designers, and marketing teams to enhance product-market fit and ensure successful app launches.
  • Analyzed app performance data using Google Play Console, Firebase, and ad platform analytics, creating actionable insights to drive continuous improvement.

ASO Expert

9D Technologies
06.2022 - 10.2024
  • Managed end-to-end ASO strategies across multiple Google Play Console accounts to improve app visibility and downloads.
  • Handled app publishing, metadata optimization, keyword research, and store listing enhancements.
  • Ran user acquisition campaigns via Google Ads and Meta Ads, targeting growth and engagement.
  • Monetized apps using Google AdMob and integrated various third-party ad networks to maximize revenue.
  • Collaborated with product and marketing teams to align ASO efforts with app growth goals.

Jr. ASO

Trino Technologies
Islamabad, Pakistan
05.2021 - 06.2022
  • ASO related tasks
  • Improving app visibility on play store.
  • Keyword research and competitor analysis.
  • Improving Store Listing performance by A/B test of meta data, Icons and Screen Shots.

Education

Master of Science - Computer Science

Virtual University Of Pakistan
Islamabad, Pakistan
04.2019 - 04.2021

Bachelor of Science - Information Technology

GC University Faisalabad
Faisalabad, Punjab, Pakistan
10.2012 - 09.2016

Skills

Certification

Google Ads Search Certification

Timeline

Account Growth Manager

Hypersoft INC.
10.2024 - Current

ASO Expert

9D Technologies
06.2022 - 10.2024

Jr. ASO

Trino Technologies
05.2021 - 06.2022

Master of Science - Computer Science

Virtual University Of Pakistan
04.2019 - 04.2021

Bachelor of Science - Information Technology

GC University Faisalabad
10.2012 - 09.2016
Majid AliAccounts Growth Manager (Android Apps)