M. Waqas
Trade Marketing Executiv
Lahore
Summary
TO WORK HARD WITHIN A DYNAMIC ORGANIZATION THAT PROVIDES AN OPPORTUNITY TO CONTRIBUTE MY SKILLS AND ABILITIES IN ACCOMPLISHING THE ORGANIZATION AS WELL AS PERSONAL GOALS.
Overview
11
11
years of professional experience
7
7
Certifications
Work History
TRADE MARKETING SPECIALIST
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
09.2022 - Current
As a Trade Marketing Specialist, I spearhead 360-degree trade marketing strategies across multiple markets, focusing on driving sales growth, enhancing in-store visibility, and optimizing retail operations.
Achieved 16% growth in overall beverage market in comparison of competition through market activation.
MEM EXECUTIVE
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
06.2019 - 08.2022
- Overviewing company's deployed assets at 21000 outlets throughout region.
COORDINATION OFFICER
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
06.2015 - 05.2019
SALES ACCOUNTANT
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
09.2014 - 05.2015
KEY PUNCH OPERATOR
REMINGTON PHARMACEUTICAL COMPANY
05.2013 - 08.2014
Education
Bachelors in Commerce (B.Com) -
University of Punjab
Intermediate (I.Com) - undefined
Board of Intermediate & Secondary Education, Lahore
Matriculation (Science) - undefined
Board of Intermediate & Secondary Education, Lahore
Skills
- Real-time Decision Making & Problem Solving
- Continuous Market Presence & Execution Excellence
- Stakeholder Alignment & Communication Strategy
- MS Office (Word, Excel, Power Point, Outlook)
- Working experience in FGI (Finished Goods Inventory) system
- Working experience in ERP (Enterprise Resource Planning) system
Certification
Safety Officer (Occupational Health & Safety Environment) - 2015
Languages
Urdu
Native language
Extrovert
Upper intermediate
B2
Punctual
Advanced
C1
Creative
Upper intermediate
B2
Organized
Advanced
C1
Software
Oracle
Excel
Power Point
Word
Timeline
Slice Blitz
09-2024
Annual Operation Plan 2025
09-2024
Best In Store Execution (Barkat Market) 2024
08-2024
Safety Officer (Occupational Health & Safety Environment) - 2015
02-2023
Mirinda Blitz
01-2023
TRADE MARKETING SPECIALIST
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
09.2022 - Current
MEM EXECUTIVE
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
06.2019 - 08.2022
COORDINATION OFFICER
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
06.2015 - 05.2019
Computerised Accounting - 2012
06-2015
SALES ACCOUNTANT
LOTTE AKHTAR BEVERAGES PVT LTD – PEPSI COLA
09.2014 - 05.2015
KEY PUNCH OPERATOR
REMINGTON PHARMACEUTICAL COMPANY
05.2013 - 08.2014
MS Office (Basic IT) - 2009
07-2012
Bachelors in Commerce (B.Com) -
University of Punjab
Intermediate (I.Com) - undefined
Board of Intermediate & Secondary Education, Lahore
Matriculation (Science) - undefined
Board of Intermediate & Secondary Education, Lahore
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