Self-motivated Digital marketing Associate offering 1 year of experience in Digital marketing. Passionate about combining strategy and creativity, driving new opportunities and building professional relationships.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Digital Marketing Associate
PrimeMobile.se
Stockholm
12.2022 - 01.2024
Managed and optimized Google Ads campaigns (Search, Shopping, Display)
Developed and executed successful Performance Max campaigns, driving significant growth in brand awareness and user acquisition
Increased organic website traffic through strategic SEO techniques (e.g., keyword research, on-page optimization, link building).
Defined and tracked SMART goals for social media campaigns, ensuring alignment with overall marketing objectives.
Education
Associate Degree in Commerce -
Punjab University
03.2022
ICS -
Punjab College
01.2020
BBA - Marketing
Riphah University Faisalabad
Satayana Road
Skills
SEO/SEM: Increased website traffic by 30% through SEO and SEM
Web Analytics: Basic understanding of web analytics tools (eg, Google Analytics)
Communication: Excellent written and verbal communication skills for crafting compelling content
Email Marketing: Basic experience in creating email content and manage email lists
A/B testing: Utilized A/B testing to optimize website elements and improve user experience
Accomplishments
Enhanced Online Presence: Elevated brand visibility and increased website traffic through impactful digital marketing campaigns.
SEO Success: Improved search engine rankings and organic reach through effective SEO strategies.
Engagement Growth: Managed social media platforms, fostering higher brand interaction and customer loyalty.
Efficient Inventory Management: Streamlined processes, reducing discrepancies and ensuring accurate product listings.
Conversion Rate Optimization: Enhanced user journey, resulting in improved conversion rates on PrimeMobile.se.
Compelling Content: Produced relevant content across channels, contributing to a cohesive brand image.
Data-Driven Insights: Implemented analytics tools, providing valuable insights for refined strategies and increased ROI.
Languages
Urdu
English
Punjabi
Certification
AI-Powered Shopping ads Certification (Skillshop)
Create a Google Ads Search Campaign (Coursera)
Foundations of Digital Marketing and E-commerce (Coursera)
From Likes to Leads: Interact with Customers Online (Coursera)
Attract and Engage Customers with Digital Marketing (Coursera)
Assistant Director (BPS-17) at Punjab Local Government and Community Development DepartmentAssistant Director (BPS-17) at Punjab Local Government and Community Development Department