Summary
Overview
Work History
Education
Skills
Websites
Hobbies and Interests
Languages
Certification
Accomplishments
Timeline
Generic

Humna Amjad

Lahore

Summary

SEO content writer with a proven track record of high productivity and efficient task execution. Expertise in SEO best practices, keyword research, and content optimization to boost online visibility. Strong analytical skills for data interpretation and strategic content marketing development. Effective communicator and adaptable team player, consistently achieving performance goals in dynamic environments.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Senior SEO Writer

IBP Global
Lahore
02.2024 - Current
  • Managed a team of writers responsible for creating high-quality blog posts.
  • Partnered with department managers to understand and meet SEO needs.
  • Analyzed website analytics data to better understand user behavior.
  • Edited existing content for improved readability and SEO optimization.
  • Developed SEO-friendly content for websites and blogs.
  • Created metadata descriptions for each webpage to improve visibility in search engines.
  • Monitored competitor sites to identify new SEO strategies and tactics.
  • Generated ideas for fresh content topics that aligned with current trends and the company's message.
  • Wrote requirements and designed experiments to test new SEO strategies.
  • Contributed innovative ideas and solutions to enhance team performance and outcomes.
  • Researched industry topics to inform written pieces.
  • Utilized various software and tools to streamline processes and optimize performance.

SEO Content Writer

Arkaa Consultants
Lahore
12.2022 - 01.2024
  • Spearheading the development of SEO-friendly content, including website project pages, onsite blogs, and offsite articles for SEO purposes, resulting in increased ranking and traffic in SERP.
  • Establishing content strategies and editorial plans for upcoming projects and creating social media calendars in accordance with ongoing market trends.
  • Creating content briefs, brainstorming for increased organic traffic, and collaborating with the design team to align with business goals.

Content Writer

ZapDas Technologies
Karachi
01.2023 - 08.2023
  • Collaborated with SEO specialists for international client content.
  • Generated creative ideas for the social media pages of clients.
  • Crafted on-site blogs and webpage content based on provided briefs.
  • Remote Work

Creative Writer

Zap Digital
Karachi
08.2021 - 04.2022
  • The work was more or less same as ZapDas Technologies as ZapDas Technologies is the parent company of Zap Digital.

Primary Teacher

Lahore Grammar School (LGS)
Kasur
09.2021 - 03.2022
  • Taught Grade 1 students, improving communication skills.
  • Enhanced ability to simplify complex ideas.
  • Emphasized clarity and engagement in communication.
  • Reinforced commitment to effective content creation.

Creative Executive

BTL Technologies
Karachi
01.2020 - 06.2020
  • Adapted marketing strategy based on audience feedback.
  • Boosted sales with social media optimization (up to 15% increase).
  • Worked with cross-functional teams on goal-aligned campaigns.

Education

Diploma - Textile Designing

Karachi School Of Arts
Karachi
02.2021

Skills

  • SEO optimization
  • Content strategy
  • Keyword research
  • Metadata creation
  • Content editing
  • Competitor analysis
  • Social media strategy
  • Team leadership
  • Creative brainstorming
  • Effective communication
  • Research skills
  • Time management
  • LSI keywords
  • Professionalism
  • Keyword optimization
  • Long-tail keywords
  • Copywriting
  • Sales funnels
  • Problem-solving abilities
  • Team building
  • Writing and editing
  • Requirements gathering
  • Task prioritization

Hobbies and Interests

  • Writing blogs
  • Learning new SEO strategies
  • Following digital trends
  • Practicing keyword research
  • Running a hobby website
  • Creating social media content

Languages

  • English, Full Professional Proficiency
  • Urdu, Native or Bilingual Proficiency

Certification

  • Digital Marketing by Google Garage
  • Content Writing by Learning with Earning

Accomplishments

  • 4 Years in Textile Design

Timeline

Senior SEO Writer

IBP Global
02.2024 - Current

Content Writer

ZapDas Technologies
01.2023 - 08.2023

SEO Content Writer

Arkaa Consultants
12.2022 - 01.2024

Primary Teacher

Lahore Grammar School (LGS)
09.2021 - 03.2022

Creative Writer

Zap Digital
08.2021 - 04.2022

Creative Executive

BTL Technologies
01.2020 - 06.2020

Diploma - Textile Designing

Karachi School Of Arts

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Humna Amjad