Hassan Munir
Karachi
Summary
Ecommerce and Social Media Growth Specialist with expertise in managing Shopify operations and implementing organic growth strategies across diverse niches. Drives traffic and revenue through content acquisition and optimized store performance. Leverages ecommerce operations and social media execution skills to enhance scalable digital business outcomes.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Ecommerce & Digital Growth Specialist
Delve
Karachi
12.2024 - Current
- Managed Shopify store operations, optimizing product listings, catalog updates, and quality assurance processes
- Monitor performance metrics and identify opportunities to improve conversion and user experience
- Support ongoing optimization of product pages and store structure to improve customer journey
- Coordinated with internal teams, streamlining execution of ecommerce and marketing operations
- Executed social media content strategies, enhancing brand visibility and driving engagement growth
Ecommerce Growth & Social Media Lead
Uprobrands
03.2023 - Current
- Executed organic ecommerce growth systems across social media platforms, resulting in 1M+ organic impressions
- Achieved first $3,000 in monthly revenue within 3 months through content-driven acquisition strategies
- Managed short-form content strategies on TikTok and Instagram, driving significant traffic and conversions
- Led content direction and coordinated execution with designers and developers for store improvements
- Optimized Shopify store and analyzed performance to enhance customer journey flow
- Remote (USA)
Shopify Developer & Ecommerce Executive
Brainotek
Karachi
08.2021 - 02.2023
- Developed and managed Shopify stores with focus on performance, usability, and mobile optimization
- Integrated Shopify applications to streamline automation and improve store functionality
- Optimized landing page structure to enhance user experience and conversion performance
- Implemented SEO improvements to increase organic traffic and supported email marketing workflows to enhance customer engagement
WordPress Developer & Digital Marketing Executive
Digital Dive
Karachi
01.2020 - 07.2021
- Developed and maintained WordPress and WooCommerce ecommerce websites, enhancing user experience and driving online sales
- Implemented SEO structure improvements and website performance optimization, improving search rankings and site load speed
- Managed website updates, maintenance, and client-based requirements
- Supported social media marketing campaigns with content and creative execution, increasing audience engagement and brand visibility
Web Developer & Social Media Coordinator
A and I Group of Companies
Karachi
05.2019 - 12.2019
- Developed and updated WordPress and ecommerce websites to enhance user experience
- Coordinated social media scheduling and content posting to engage audience effectively
- Provided backend website maintenance and operational support to ensure seamless functionality
PHP Developer Trainee
STM Technologies
07.2018 - 04.2019
- Contributed to PHP/MySQL development tasks and debugging to improve code quality
- Optimized website performance to enhance user experience and engagement
- Assisted with SEO implementation and digital marketing operations to drive online visibility
Education
Bachelor of Library and Information Sciences - Main University Road, Gulshan-e-Iqbal, Karachi.
University of Karachi
Main University Road, Gulshan-e-Iqbal, Karachi.01-2022
Skills
- Ecommerce operations
- Ecommerce Product & Catalog Management
- Traffic acquisition
- Conversion Rate Optimization (CRO)
- SEO optimization
- User experience design
- Product Description Optimization
- Social Media Growth Strategy
- Email marketing
- Marketing Automation Tools
- Data analysis
- Audience optimization
- E-commerce optimization
- Shopify management
- Social media strategy
- Online marketing trends
- Content creation
- Conversion rate optimization
- Problem solving
- Team collaboration
- Process improvement
Websites
Certification
- ACCP Pro - Aptech Pakistan
- CCNA Certification
- Koha Library Management Training
- E-commerce & Shopify Marketing Certification
Core Expertise
- Shopify Ecommerce Operations & Store Management
- Social Media Growth Strategy (Instagram, TikTok, Facebook)
- Organic Traffic Acquisition Systems
- Conversion Rate Optimization (CRO)
- Ecommerce Product & Catalog Management
- Short-Form Content Strategy & Execution
- Audience Growth & Engagement Optimization
- Website Optimization & User Experience Improvements
- SEO Fundamentals & On-Page Optimization
- Performance Tracking & Data Analysis
- AI-Based Marketing & Workflow Automation
Timeline
Ecommerce & Digital Growth Specialist
Delve
12.2024 - Current
Ecommerce Growth & Social Media Lead
Uprobrands
03.2023 - Current
Shopify Developer & Ecommerce Executive
Brainotek
08.2021 - 02.2023
WordPress Developer & Digital Marketing Executive
Digital Dive
01.2020 - 07.2021
Web Developer & Social Media Coordinator
A and I Group of Companies
05.2019 - 12.2019
PHP Developer Trainee
STM Technologies
07.2018 - 04.2019
Bachelor of Library and Information Sciences - Main University Road, Gulshan-e-Iqbal, Karachi.
University of Karachi