Hafsa Farooqui

Tenant Acquisition and Lease Administration:
• Screening: Evaluating potential tenants by processing applications, conducting credit checks, and verifying information to ensure they are qualified.
• Negotiation: Negotiating lease terms and conditions with prospective tenants to achieve mutually beneficial terms and close deals.
• Documentation: Drafting, preparing, and executing legally sound lease agreements and managing all associated paperwork and records.
• Compliance: Ensuring all leasing activities and documentation comply with local, state, and federal leasing laws and regulations, including fair housing laws.

Tenant Relations and Retention
• Customer Service: Acting as the primary point of contact and building positive relationships with current and prospective tenants.
• Issue Resolution: Promptly and professionally addressing and resolving tenant inquiries, complaints, and maintenance issues.
• Renewals: Managing the lease renewal process to encourage tenant retention and negotiate updated lease terms.
• Move-In/Move-Out: Coordinating all aspects of the move-in and move-out processes, including property inspections.

Operational and Financial Duties
• Rent Collection: Monitoring rental payments, collecting deposits, and addressing any delinquencies.
• Property Upkeep: Collaborating with property management and maintenance teams to ensure properties are well-maintained, safe, and move-in ready.
• Marketing & P.R.: This part of the job focuses on planning and executing events and promotions, managing a marketing budget, and building relationships with tenants and business owners. The role also includes creating and maintaining databases of key contacts for P.R. activities, utilizing websites and social media for promotion, and ensuring the general upkeep of the building or mall.
• Management: A key aspect of the role is supervising and training departmental assistants to ensure high-quality service and continuity of work.

Marketing and Brand Development:

• Successfully recruited and led a high-performing Sales and Marketing team.
• Collaborated with the marketing team to develop a professional and engaging company website.
• Increased the company's social media presence by 50% within six months through targeted campaigns.
• Organized and led a successful exhibition in the pharma sector, resulting in a 15% increase in monthly revenue.
• Created compelling marketing materials that highlighted the company's rich history, milestones, and product offerings.
• Development and deployment of CRM and ERP for sales and inventory management.

Human Resources and Administration:

• Recruited a diverse team of 10 new members in marketing, sales, import, warehouse, and administration, including the company's first female employees.
• Developed and implemented effective internal HR policies, including a comprehensive medical policy covering OPD and IPD expenses.
• Overseen office renovations and fostered a diverse, and inclusive work environment.
• Successfully managed employee relations and ensured a positive workplace culture.

Sourcing and Import:

• Successfully identified and developed new suppliers for the company's products, resulting in a 5% reduction in overall costs through effective negotiation.
• Conducted market research and analyzed customer demands in collaboration with the sales team to expand the product portfolio by six new items.

Marketing and Supply Chain Management:

• Led web development and social media marketing initiatives.
• Conducted market research and development for new products.
• Managed international correspondence and the entire supply chain, including order placement, imports, documentation, warehousing, and inventory management.
• Collaborated with the General Manager of Operations to oversee nationwide company operations.
• Attended SIGEP 2019 Italy, a world-class B2B expo in artisan gelato, pastry, chocolate, bakery, and coffee.

Marketing and Representation:

• Represented the Indus Heritage Trust in international and domestic textile events.
• Conducted international correspondence with clients and local procurement from vendors.
• Utilized social media and blogging to promote handmade textile crafts of artisans from rural Pakistan.

Marketing:

• Product Development: Experience in developing products for renowned international brands, such as U.S. Polo, H&M, and Reebok.
• Procurement: Expertise in local sourcing and procurement for new projects.

Research Intern:

• Conducted a research project on the feasibility of Liquefied Petroleum Gas (LPG) as an alternative automotive fuel.
• Self-motivated, with a strong sense of personal responsibility.
• Excellent communication skills, both verbal and written.
• Proven ability to learn quickly and adapt to new situations.
• Skilled at working independently and collaboratively in a team environment.