Muhammad Fawad Behzad
Karachi,Pakistan
Summary
Dynamic and results-driven Sales & Marketing professional with a strong background in customer service, hospitality, and client relationship management. Known for consistently delivering high-impact strategies that boost customer satisfaction, retention, and revenue growth. Skilled in building trust with clients, identifying their needs, and providing tailored solutions that drive long-term business value.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Divisional Head - Sales & Support
LaunchBox Global
Karachi, Pakistan
05.2024 - Current
- Lead and manage four cross-functional sales and support teams, one marketing team, and one business analyst team, ensuring alignment with business objectives and client satisfaction.
- Directly oversee project delivery pipelines for mobile and web app development projects, ensuring on-time and quality delivery across global clients.
- Supervise and optimize monthly marketing spend across digital and traditional channels, improving campaign ROI and brand reach.
- Spearhead proposal development and contract negotiations, increasing deal closure rates, and enhancing client onboarding processes.
- Accountable for revenue oversight, setting quarterly and annual targets, forecasting, and identifying strategic growth opportunities.
- Drive client satisfaction initiatives through regular engagement, feedback loops, and service improvements, leading to higher retention, and referrals.
- Play a key role in strategic planning, helping to define the company vision, positioning, and expansion into new markets.
- Established key performance indicators for each role within the division, measuring progress against these KPIs on a regular basis.
- Conduct monthly training and upskilling sessions for the sales, support, and marketing teams to ensure continuous performance improvement and alignment with industry trends.
- Work closely with senior management to ensure the division is meeting its financial targets and objectives.
Vice President of Sales
LaunchBox Global
Karachi, Pakistan
06.2023 - 04.2024
- Led the company’s entire sales function, managing multiple sales teams focused on B2C mobile and web app development projects across the United States.
- Hired, trained, and mentored new sales talent each month, creating a scalable and motivated team that exceeded performance targets.
- Launched and refined sales KPIs and performance tracking systems, improving conversion rates and forecasting accuracy.
- Collaborated with the marketing team to align lead generation efforts with market demand and increase the flow of qualified leads.
- Introduced structured sales training and coaching programs, resulting in measurable improvements in pitch quality, negotiation, and client engagement.
- Fostered a data-driven sales culture, leveraging CRM analytics, and sales dashboards to drive decision-making and improve accountability.
- Played a pivotal role in cross-functional strategic planning, working closely with leadership to align sales goals with company-wide growth initiatives.
Visiting Faculty Member
PITHM
Karachi, Pakistan
10.2022 - 07.2023
- Taught undergraduate courses in Hotel Management, Sales and Marketing, and Event Management, combining academic frameworks with real-world industry insights.
- Designed and delivered structured course content, covering operational procedures, service excellence, branding strategies, and event planning fundamentals.
- Taught real-life case studies from hospitality sectors to enhance student understanding and engagement.
- Mentored students on career paths in hospitality and marketing, offering advice based on personal industry experience.
Senior Business Unit Manager
Binate Digital
Karachi, Pakistan
10.2022 - 05.2023
- Led and managed the front-end sales team, driving new business acquisition for custom mobile and web application development projects targeting the U.S. market.
- Developed and executed B2B and B2C sales strategies, resulting in a consistent pipeline of high-value leads, and a significant increase in project onboarding.
- Analyzed U.S. market trends and client requirements to tailor pitches and offerings, improving conversion rates, and accelerating the sales cycle.
- Personally closed high-value clients across the U.S., contributing directly to quarterly revenue targets, and building long-term client relationships.
- Led end-to-end sales efforts — from initial outreach and discovery to proposal creation, negotiation, and contract finalization — ensuring a high conversion rate and client satisfaction.
Business Unit Manager
Q Technologies
Karachi, Pakistan
03.2022 - 09.2022
- Built and managed a frontline sales unit focused on acquiring custom mobile and web development projects for U.S.-based clients.
- Played a key role in establishing sales processes, lead qualification frameworks, and CRM best practices, setting the foundation for scalable growth.
- Worked closely with pre-sales and technical teams to shape tailored solutions and project proposals that addressed client-specific challenges.
- Maintained a strong personal sales pipeline and regularly secured new client accounts, contributing significantly to the company’s entry into new verticals.
Cluster Assistant Manager - Learning & Development
Avari Towers
Karachi, Pakistan
11.2021 - 02.2022
- Managed training operations across two properties: Avari Towers and Beach Luxury Hotel, supporting a workforce of over 700 employees.
- Designed, developed, and implemented organization-wide staff development programs, and learning interventions.
- Led the creation and delivery of training content, ensuring alignment with operational needs and organizational goals.
- Measured training effectiveness through the evaluation of learning outcomes and behavioral improvements.
- Conducted quality assurance audits focused on service standards and behavioral change.
- Administered and monitored the cluster training budget to ensure cost-effective learning initiatives.
- Delivered trainer development programs and operational training strategies in coordination with departmental trainers.
- Drove team performance development through structured training plans and KPI-based monitoring.
- Managed onboarding processes across all staffing levels for smooth integration of new hires.
- Oversaw training data management and reporting through the Learning Management System (LMS).
Trainer
Ibex Global
Karachi, Pakistan
04.2021 - 10.2021
- Delivered training sessions on customer service techniques to elevate employee skills.
- Developed effective onboarding training materials for new hires.
- Conducted weekly huddle training for over 200 specialists.
- Trained global specialists across US, Canada, Jamaica, Mexico, and Pakistan.
- Fostered mutual respect and accountability to enhance organization and employee performance.
TV Technical Expert
Ibex Global
Karachi, Pakistan
03.2020 - 03.2021
- Provided remote technical support by troubleshooting TV-related issues over phone calls with clients.
- Handled and filed repair and replacement claims in accordance with company policies.
- Ensured high levels of customer satisfaction through effective communication and problem resolution.
- Documented troubleshooting procedures and best practices for future reference.
Customer Service Specialist
Ibex Global
Karachi, Pakistan
04.2019 - 02.2020
- Assisted customers in filing product warranty claims, guiding them through the entire process with clarity and empathy.
- Resolved customer concerns efficiently across a wide range of product issues, ensuring high satisfaction and first-contact resolution.
- Maintained and exceeded key performance metrics, including AHT (Average Handle Time), and CSAT (Customer Satisfaction Score).
- Utilized Salesforce CRM to manage customer interactions, track case progress, and document service outcomes with accuracy.
Education
Bachelor of Arts -
Federal Urdu University
Karachi, Pakistan01-2022
Undergraduate Diploma - Hotel Management
PITHM
Karachi, Pakistan01-2020
Intermediate - Commerce
College of Commerce & Economics
Karachi, Pakistan01-2018
Matriculation -
Greenwich Public School
Karachi, Pakistan01-2015
Skills
- Problem solving
- Team leadership
- Sales strategy development
- Customer relationship management
- Project management
- Training development
- Sales management
- Performance tracking
Certification
- HubSpot Sales Software Certification
- OPERA Property Management System (PMS)
Timeline
Divisional Head - Sales & Support
LaunchBox Global
05.2024 - Current
Vice President of Sales
LaunchBox Global
06.2023 - 04.2024
Visiting Faculty Member
PITHM
10.2022 - 07.2023
Senior Business Unit Manager
Binate Digital
10.2022 - 05.2023
Business Unit Manager
Q Technologies
03.2022 - 09.2022
Cluster Assistant Manager - Learning & Development
Avari Towers
11.2021 - 02.2022
Trainer
Ibex Global
04.2021 - 10.2021
TV Technical Expert
Ibex Global
03.2020 - 03.2021
Customer Service Specialist
Ibex Global
04.2019 - 02.2020
Bachelor of Arts -
Federal Urdu University
Undergraduate Diploma - Hotel Management
PITHM
Intermediate - Commerce
College of Commerce & Economics
Matriculation -
Greenwich Public School