Summary
Overview
Work History
Education
Skills
Websites
Work Availability
Interests
Timeline
BusinessAnalyst
Faisal  Rasheed

Faisal Rasheed

Rochdale,RCH

Summary

As a seasoned SEO Specialist and Manager with over 6 years of experience, I have successfully driven organic growth for businesses across various industries. My expertise lies in developing and executing comprehensive SEO strategies that enhance visibility, improve search rankings, and drive qualified traffic. I stay ahead of the curve by keeping up with the latest Google algorithm updates and SEO best practices, ensuring my strategies are always aligned with the latest industry trends.

With a strong foundation in technical SEO, on-page and off-page optimization, and link-building outreach, I have a proven track record of delivering measurable results. My passion for digital marketing extends to mentoring teams, optimizing content, and building high-authority backlinks. When I’m not immersed in SEO, I enjoy staying active with sports, exploring new technologies, and indulging in creative writing.

Overview

7
7
years of professional experience

Work History

Outreach Specialist

Bluelight Digital Marketing Company
06.2023 - 07.2024


  • Developed and executed outreach strategies to build relationships with industry influencers and acquire high-quality backlinks.
  • Collaborated with content creators to develop linkable assets that attracted natural backlinks.
  • Used various outreach tools to track and manage outreach campaigns, ensuring consistent follow-up and relationship building.
  • Negotiated placements with bloggers, publishers, and website owners to secure high-authority links.
  • Monitored link-building performance, adjusting strategies based on results and industry changes.

Achievements:

  • Secured over 150 high-authority backlinks in a single year, significantly boosting search engine rankings.
  • Improved the overall link profile, reducing spammy links and increasing the quality of inbound links.
  • Developed a scalable outreach process, resulting in a 30% increase in link acquisition efficiency.



SEO Specialist

Smallseotools
10.2020 - 09.2022
  • Conducted thorough keyword research, optimizing on-page elements, and improving technical SEO to achieve top rankings for high-traffic keywords.
  • Led a team of 5 SEO specialists, guiding them in executing successful content and link-building strategies.
  • Built high-authority backlinks through outreach campaigns, resulting in a 30% increase in domain authority.
  • Monitored and analyzed website performance using Google Analytics and Search Console, making data-driven decisions to enhance SEO efforts.
  • Collaborated with content teams to ensure all content is optimized for search engines and aligns with user intent
  • Performed thorough technical audits to identify issues impacting site performance and provided actionable recommendations for improvement.
  • Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.

Achievements:

  • Successfully ranked the company website on the first page of Google for 15 competitive keywords.
  • Increased conversion rates by 25% through targeted SEO and CRO strategies.
  • Reduced website load time by 50% through technical SEO optimizations.


SEO Specialist

Verum Digital Marketing Agency
02.2017 - 06.2020
  • Executed on-page and off-page SEO strategies that improved organic search rankings and increased traffic by 35%.
  • Conducted technical SEO audits and implemented necessary changes to enhance website performance and user experience.
  • Performed competitive analysis to identify opportunities and adjust SEO strategies accordingly.
  • Managed outreach campaigns to acquire high-quality backlinks from relevant, authoritative websites.
  • Provided regular SEO reports and recommendations to senior management, helping shape overall digital marketing strategy.
  • Analyzed SEO outreach goals and presented findings to marketing director.
  • Collaborated with web developers to ensure SEO best practices were consistently applied across all site elements.

Achievements:

  • Increased organic traffic by 50% year-over-year through strategic keyword targeting and content optimization.
  • Secured backlinks from industry-leading websites, boosting the site’s authority and rankings.
  • Enhanced mobile usability, leading to a 20% improvement in mobile user engagement.


Education

Bachelor of Science - Information Technology

GC University
Faisalabad, Punjab, Pakistan
05.2015

Skills

  • Ahref, SEMrush, Moz, Google Analytics, Google Search Console
  • HTML, WordPress,
  • Marketing
  • BuzzStream,
  • Analytics: Google Analytics, Google Tag Manage
  • Keyword optimization
  • Technical SEO
  • Link Building
  • Competitor Analysis
  • On-Page Optimization
  • Conversion Rate Optimization
  • Influencer outreach
  • E-commerce SEO
  • PPC advertising
  • XML Sitemaps
  • Internal Linking
  • SEO Auditing
  • Guest Blogging
  • Image Optimization
  • Google My Business
  • Broken Link Building
  • SEO Copywriting
  • Google Search Console
  • Backlink Analysis
  • Search Intent
  • Long-Tail Keywords
  • Content Development
  • Project Management
  • Content Strategy
  • Content Marketing
  • SEO Strategies
  • Market Research and Analysis
  • Time Management
  • Problem-solving abilities
  • Analytical Skills

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests

Tech Exploration

Digital Marketing Trends

Sports Enthusiast

Timeline

Outreach Specialist

Bluelight Digital Marketing Company
06.2023 - 07.2024

SEO Specialist

Smallseotools
10.2020 - 09.2022

SEO Specialist

Verum Digital Marketing Agency
02.2017 - 06.2020

Bachelor of Science - Information Technology

GC University
Faisal Rasheed