Travelling
Dr. M. ASAD FAROOQUI
Professional, Enthusiastic And Passionate About Sales Management, Brand Management, Marketing And Business Management.
Dubai
Summary
To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Encouraging and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Highly committed with hardworking mentality to maintain quality of services and products.
Core Expertise:
New Product Launch, Campaign designing, Brand Management, Sales Management, ATL & BTL Activities, Integrated Marketing, CRM, Training & Development
Overview
10
10
years of professional experience
11
11
years of post-secondary education
1
1
Certification
2
2
Languages
Work History
Business Unit Manager
MAF Pharma (Own Setup)
Karachi
03.2022 - 05.2023
- Direct supervisory responsibilities for marketing plans, budgets, sales forecasts
- Extensive field visit in low performing areas, Manage 12 customers call per day.
- Direct supervisory responsibilities for marketing plans, budgets, sales forecasts
- Develop, present & ensure marketing & tactical plan on quarterly basis
- Monitor & analyze ROIs of different marketing activities.
- KOLs Management more than 640 new customer added in a year.
- Formulating sales analysis & comparison to monitor sales performance and YTD achievement with 102%.
- Analyze market trends to address business opportunities and issues and to set brands' annual objectives, strategies, positioning, tactics and measures
Business Manager
Global Pharma
Islamabad
09.2021 - 02.2022
- Leading Orthopedic division which comprised on GLOMOV, Bonish, Cidekel and Tumaplex P DS
- Successful launch of Glomov among all orthopedics.
- Enhanced and redefined organizational structure to maintain competitive edge across territories.
- Created, managed, and executed business plan and communicated company vision and objectives to motivate teams.
- Improved business profits through innovative cost containment and revenue generation techniques.
- Communicated with customers and vendors positively with particular attention to problem resolution.
Product Manager
Getz Pharma
Karachi
09.2018 - 08.2021
- Responsible for marketing support and commercial business of Brands Covam, Gabica 75mg and Getryl 4mg which include brands of Cardio metabolic
- Monthly analysis of IMS plus and IMS sales analyzer and communicate to team area of improvement at brick level
- Campaign designing and its execution.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
- Prioritized roadmap in order to achieve product goals and metrics.
- Communicated effectively with team members to deliver updates on project milestones and deadlines.
- Spearheaded collaborative efforts to bring products to market.
- Coordinated project planning and execution with team members and team leads.
- Compiled product and customer data to generate informed profit projections.
- Established criteria for each milestone within product roadmap as means to measure developmental progress.
- Managed product demonstrations and testimonials for performance evaluation.
- Liaised with clients to better understand business needs and current market landscape.
- Maintained positive vendor relations to build strong partnerships.
- Directed planning and budgeting efforts.
- Set goals and formalized policies to maximize team performance and keep project on-task.
- Monitored market trends and competitor performance to update promotional strategies.
Group Brand Manager- Afghanistan Market
Hilton Pharma
Karachi
11.2016 - 09.2018
- Responsible for marketing support and commercial business of three teams named as B, C and D which include brands of Cardio metabolic, Ortho, neuropsychiatry and Antibiotics
- Direct supervisory responsibilities for marketing plans, budgets, sales forecasts
- Develop, present & ensure marketing & tactical plan on quarterly basis
- Elevating product noise level through Local CMEs, Foreign CMEs & presentations
- Monitor & analyze ROIs of different marketing activities
- Stay in touch with leading KOLs focused for different activities
- Formulating sales analysis & comparison to monitor sales performance
- Analyze market trends to address business opportunities and issues and to set brands' annual objectives, strategies, positioning, tactics and measures
- Developing FF promotional plan timely
- Creation of advertising, promotion material & medical education materials
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Consulted with product development teams to enhance products based on customer interest data.
- Compiled product and customer data to generate informed profit projections.
- Organized and delivered training sessions for new product content and technological advancements.
- Managed and oversaw creative projects to drive quality, accuracy and deadline management.
Product Manager-International Market (Africa)
Atco Labs
Karachi
03.2013 - 10.2016
- Responsible to provide marketing support via Literatures, promotional gifts as well provide scientific support to field force
- Responsible for providing sales team with necessary technical expertise to enable them to sell product
- This involves printed and electronic promotional material, product training, and relevant clinical papers
- Monitor plans / strategies vs
- Results through monthly sales performance reports, etc.
- Develop and monitor sales trend of allocated portfolio
- Conduct market research to determine doctor’s prescription regarding allocated portfolio and develop strategies in accordance to fill gap
- Also keep eye on competitor products and their activities and develop rebuttals as and when required based upon market analysis
- Responsible to make Launch plan including from pre-marketing strategies to Launch activities and their execution along with proper monitoring system
- Responsible to Prepare and execute strategies to enhance sell
- ACHIEVEMENTS
- Joined as APM and promoted as PM in July 2015
- Receive certificate of Appreciation from Atco to organize “2nd International Sales Conference”
- Awareness on indication of Ascard in pre-eclampsia
- Campaign designing to highlight mark able benefits of Aspirin 75mg Vs 81mg.
- Coordinated project planning and execution with team members and team leads.
- Prioritized roadmap in order to achieve product goals and metrics.
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
- Collaborated with sales, marketing, and support teams to launch products on time and within budget.
- Established criteria for each milestone within product roadmap as means to measure developmental progress.
- Consulted with buyers to determine projected demand for products and services.
- Spearheaded collaborative efforts to bring products to market.
- Liaised with clients to better understand business needs and current market landscape.
Education
MBA - Marketing
IQRA UNIVERSITY
Karachi 07.2013 - 08.2017
Pharm-D - Pharmacy
University of Karachi
Karachi 01.2008 - 12.2012
High School Diploma -
DJ Sindh Govt. Sci. College
Karachi 09.2005 - 08.2007
Skills
Negotiation
Additional Information
Father Name: Muhammad Azhar Uddin Farooqui
Nationality: Pakistan
Passport Number: DY8969053
D.O.B: 10-Oct-1989
Address Outside UAE: House C-41, Block I, North Nazimabad, Karachi Pakistan.
Whatsapp Number: +92-334-3571612
Marital Status: Married
No. of Dependents: 05
Certification
CIT
Interests
Internet Surfing
Idea generation
Think to create uniqueness
Cooking
Software
Excel
Power Point
Word
Timeline
Business Unit Manager
MAF Pharma (Own Setup)
03.2022 - 05.2023
Business Manager
Global Pharma
09.2021 - 02.2022
Product Manager
Getz Pharma
09.2018 - 08.2021
Group Brand Manager- Afghanistan Market
Hilton Pharma
11.2016 - 09.2018
MBA - Marketing
IQRA UNIVERSITY
07.2013 - 08.2017
Product Manager-International Market (Africa)
Atco Labs
03.2013 - 10.2016
Pharm-D - Pharmacy
University of Karachi
01.2008 - 12.2012
High School Diploma -
DJ Sindh Govt. Sci. College
09.2005 - 08.2007
CIT
06-2005
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