Summary
Overview
Work History
Education
Skills
Timeline
Generic

Ayesha Farooq

IT, Martech
Harappa

Summary

Creative in Marketing and IT department with expertise across email campaigns, public relations, social media and event planning,IT solutions,working plans,technical support. Successfully managed united teams to achieve aggressive goals and produce results. Keen insight into digital marketing campaigns, planning and public relations.

Overview

11
11
years of professional experience
12
12
years of post-secondary education

Work History

Marketing Director

A&I Financials
Massachusetts
06.2022 - Current
  • Spearheaded market research to identify branding opportunities, cement strategies and sustain loyal customer base.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Developed and presented marketing plans and reports
  • Implemented marketing strategies
  • Analyzed market trends and competitive landscape to understand opportunities and potential value.

Project Coordinator

self projects
Sahuwal
01.2017 - Current
  • Supervised multiple projects from project start through delivery by prioritizing needs and delegating assignments.
  • Tracked hours and expenses to keep project on task and within budgetary parameters.
  • Kept corporate and client information confidential, adhering to data safety measures.
  • Managed competing demands and professionally adapted to frequent change, delays and unexpected events.

MarTech Associate

Mountainise
Lahore
05.2020 - 07.2022
  • Actively listened to customers, handled concerns and major technical issues
  • Participated in team-building activities to enhance working relationships.
  • Offered friendly and efficient service to customers, handled challenging situations with ease.
  • Created plans and communicated deadlines to complete projects on time.
  • Led projects and analyzed data to identify opportunities for improvement.

Head of Information Technology

Tytrix
Lahore
02.2017 - 03.2020
  • Demonstrated familiarity with latest software and networking technology.
  • Coordinated IT operations activities to deliver smooth flow of daily business needs.
  • Making organizational planning, Wrote policy, procedure and manuals governing internal IT use.
  • Customized and repaired technology based on staff requests.
  • Partnered with project team members to identify and quickly address problems.
  • Oversaw IT department operations and training.

Education

Diploma of Computer Applications - Computer Science And Programming

Harappa College of Commerce & Arts
Harappa
04.2013 - 02.2015

ICS - Computer Science And Programming

Sie Syed College
Chechawatni
09.2013 - 05.2015

BSCS - Computer And Information Sciences

BZU Sahiwal Campus
Sahiwal
09.2015 - 11.2021

MarTech Certification - Computer Engineering Technology

Salesforce
01.2021 - 12.2022

Skills

Key decision making

undefined

Timeline

Marketing Director

A&I Financials
06.2022 - Current

MarTech Certification - Computer Engineering Technology

Salesforce
01.2021 - 12.2022

MarTech Associate

Mountainise
05.2020 - 07.2022

Head of Information Technology

Tytrix
02.2017 - 03.2020

Project Coordinator

self projects
01.2017 - Current

BSCS - Computer And Information Sciences

BZU Sahiwal Campus
09.2015 - 11.2021

ICS - Computer Science And Programming

Sie Syed College
09.2013 - 05.2015

Diploma of Computer Applications - Computer Science And Programming

Harappa College of Commerce & Arts
04.2013 - 02.2015
Ayesha FarooqIT, Martech