Arsal Sher Khan
Lahore
Summary
Adapts and improvises as needed and is not afraid of implementing new technologies. Creates and implements successful sales and marketing strategies regardless of scale and budget. Excels at maximizing profits within limited budgets. Performs market research, develops strategic reports and organizes and promotes successful marketing campaigns. Aggressively pursues new sales leads resulting in high sales close rate. .
Overview
2
2
years of professional experience
Work History
Marketing and Sales Lead
Starlite Enterprises - FirePitSurplus.com
10.2022 - Current
- Implemented AI tools to streamline processes, ensuring faster working, order processing, and advanced analysis of sales trends from competitors.
- Utilized social media platforms effectively to promote products leading to a 200% increase in year-on-year revenue.
- Conducted regular performance reviews of e-commerce platforms, making data-driven recommendations for enhancements and ensuring optimal functionality.
SEO and Marketing Team Lead
Leverage Media Group (Ltd.)
01.2023 - 01.2024
- Generated a 50% monthly increase in leads and a 73% increase in sales quarter on quarter by conducting SERP research.
- Collaborated with cross-functional teams to develop and implement market research strategies.
- Conducted competitor analysis to identify opportunities for differentiation in the marketplace.
- Devised and deployed online marketing plans using AB testing with effective SEO, social media, and viral video campaign strategies.
Senior Content Manager
Net Net Hunter LLC.
07.2022 - 09.2023
- Researched topics to create accurate and engaging content and drive Domain Authority up by 3 points month on month.
- Conducted a partial rebranding to match competitor brands, leading to a 30% increase in quarterly sales.
- Established and implemented workflows to streamline editing processes.
- Mentored junior team members in best practices for writing, editing, and project management.
Education
Bachelor of Engineering - Environmental Engineering
National University of Sciences And Technology
Islamabad, Pakistan06.2024
Skills
- Search Engine Optimization
- Marketing Analytics
- ChatGPT Proficiency
- Database Management
- Sales Program Coordination
- Competitor Analysis
- Digital Sales
Timeline
SEO and Marketing Team Lead
Leverage Media Group (Ltd.)
01.2023 - 01.2024
Marketing and Sales Lead
Starlite Enterprises - FirePitSurplus.com
10.2022 - Current
Senior Content Manager
Net Net Hunter LLC.
07.2022 - 09.2023
Bachelor of Engineering - Environmental Engineering
National University of Sciences And Technology
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