Aneed Butt

Key Projects Undertaken:

1- Daraz Express Delivery

2- Daraz Mart

3- Daraz Fresh

4- Cross Border Sales / India origin

• Updated operational methods and oversaw accounting procedures for improved efficiency.
• Drove team success through shared vision and recognition of quality performance.
• Provided fiduciary oversight to remain within budget constraints, recommending project adjustments where necessary.
• Accelerated progress by continually reviewing performance, budgets and project timelines.
• Facilitated communication between internal personnel, contractors and vendors for project cohesion.
• Identified plans and resources required to meet project goals and objectives.
• Modified and directed project plans to meet organizational needs.
• Maintained compliance with regulatory parameters in complex projects with overlapping policies.
• Managed projects from procurement to commission.
• Orchestrated projects within strict timeframes and budget constraints by solving complex problems and working closely with senior leaders.
• Planned, designed and scheduled phases for large projects.
• Developed and initiated projects, managed costs and monitored performance.

• Build the ecommerce store from scratch ending with a total average monthly sale of 1 million USD.
• Create plan for growth, develop pricing structures, oversee contractors, monitor regulations
• Identify areas of improvements and concerns in business operational areas and provide appropriate action plans.
• Develop and implement performance metrics to improve business operational efficiency.
• Analyze root causes of business problems and recommend corrective actions.
• Maintain documentations for problem identification, definition and solving procedures.
• Provide optimal business solutions to achieve operational and financial goals.
• Review and recommend improvements to existing business programs
• Create plan for growth, develop pricing structures, oversee contractors, monitor regulations
• Suggest new techniques and technologies to meet or exceed business goals
• Identify skill gaps and provide appropriate trainings to resources.
• Provide direction and support to business teams whenever required.
• Monitor business performances regularly and generate performance reports to management.
• Develop, update and enforce business policies and procedures.

• Managed a 45 Mil. USD portfolio in consumer electronics. Responsible for:
• Sales Operations Management, Budgeting and Planning, Controls
• Trade Market Management
• Revenue Management & Product Pricing (PNL / Risk Analysis/ Cash Flow Projections / Feasibility Analysis)
• Branding / Marketing Strategy (crossfunctional)
• Policy Development.
• Revived struggling startup from being on the verge of bankruptcy to a turnaround success story. Revamped pricing strategy, implemented effective promotional strategies, trained a high-performance sales team and helped boost corporate image.
• Tripled annual sales volume within five years, growing sales from $15 million in 2013 to $45 million in 2018
• Orchestrated successful promotional campaigns, including a special offer that penetrated market territory by 6% in one day.
• Led the growth of sales department from 25 to 80 employees. Established a competitive sales force by offering aggressive compensation, desirable benefits packages and performance-driven sales-incentive programs.
• Analyze metrics and provides periodic reports to the key stake holders(local management and principal offices) for performance-to-goal realizations, competitor analysis,market and sales analysis and best global trends

• Closed an average of 35% of all leads during the tenure.
• Targeted and penetrated a highly competitive International Trade market.
• Oversee Duty and Custom Clearance process for Exports and Imports.
• Manage One window 3PL operations cross border.
• Increased territory sales from less than $4 million to $8.2 million within three years, exceeding quota by 12% in 2011 and 15% in 2012.
• Demonstrated an unwavering commitment to customer service, adding new customers while maintaining premium service levels with existing accounts.