Ambreen Basim
Freelancer
Jhelum ,Punjab
Summary
Dynamic Social Media Manager with a proven track record at Galaxy Gold, specializing in content creation and audience engagement. Expert in developing innovative social media strategies that boosted engagement rates significantly. Adept at analyzing metrics and optimizing campaigns, while maintaining a positive attitude and effective organization to drive brand awareness.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Social Media Manager
Galaxy Gold
09.2022 - Current
- Developed engaging social media content strategies to enhance brand visibility.
- Managed daily social media posts across multiple platforms, ensuring timely updates.
- Analyzed social media metrics to refine content strategy and improve audience engagement.
- Collaborated with design team to create visually appealing graphics for campaigns.
- Monitored industry trends to identify opportunities for content innovation.
- Executed targeted social media advertising campaigns to increase audience reach.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
- Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
- Streamlined content creation processes, improving efficiency while maintaining quality standards.
- Increased follower engagement with interactive content and timely responses to comments.
- Implemented content calendar to ensure timely and organized posting across all channels.
- Managed multiple social media platforms, ensuring consistent and impactful brand messaging.
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Developed and promoted corporate brand, images and identity to media and public.
Amazon Storefront Designer
Galaxy Gold
09.2022 - Current
- Developed eye-catching graphics for digital promotions, increasing brand awareness.
- Developed interfaces that improved usability through team collaboration.
- Employed design software to produce top-notch visual content, maintaining brand consistency.
- Conducted user research and usability testing to gather feedback and refine design solutions.
- Reviewed industry patterns and competitor methods to shape forward-thinking design solutions.
- Designed eye-catching promotional materials, driving increased event attendance and participation rates.
- Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
- Used Adobe Creative Suite to edit images for use in marketing materials and website content.
- Optimized web graphics for faster loading times, improving overall site performance.
Education
Master of Science - Environmental Science
University of The Punjab
Lahore 10.2012
Skills
Social media management
Content creation
Photo and video editing
Social media strategy
Digital media
Market research
Content development
Facebook, instagram, linkedin
Social media
Social media copywriting
Content scheduling
Conversion strategy
Verbal and written communication
Content strategy
Excellent multitasking
Influencer marketing
Post optimization
Hashtag research
Advertising
Search engine optimization (SEO)
Email marketing
Managing editorial calendars
Twitter, tiktok, pinterest, clubhouse
Content and digital asset management
Visual design
Sales
Time management
Certification
GIS
Timeline
Social Media Manager
Galaxy Gold
09.2022 - Current
Amazon Storefront Designer
Galaxy Gold
09.2022 - Current
GIS
06-2010
Master of Science - Environmental Science
University of The Punjab