Aiza Farhan
Content and Social Media Specialist
Lahore,PB
Summary
Results-driven Content and Social Media Specialist with a proven track record in the travel industry, expertly creating engaging content and executing dynamic social media strategies to boost brand awareness and customer engagement. Skilled in SEO, content optimization, and leveraging analytics to drive measurable results. I am passionate about crafting compelling narratives that captivate travel audiences, strengthen brand identity, and maximize online visibility. With a keen understanding of digital trends and audience behavior, I consistently deliver content that resonates and elevates brand presence across platforms.
Overview
1
1
year of professional experience
4
4
years of post-secondary education
2
2
Languages
Work History
Social Media Manager
Explore More Travel
Lahore, Punjab
12.2024 - 02.2025
- Led the creation and implementation of social media strategies that boosted online engagement by 25%
- Produced high-quality content, including videos, graphics, and blog posts, focused on travel tips and destination highlights
- Coordinated with influencers and travel partners to expand brand reach and enhance online presence
- Monitored social media trends and competitor activity to inform content creation and campaign planning
- Provided detailed reports on campaign performance, audience insights, and content effectiveness
Content and Social Media Specialist
Global Adventures Travel Agency
Lahore , Punjab
01.2024 - 03.2024
- Developed and executed content strategies across social media platforms, increasing follower engagement by 30%
- Created SEO-optimized blog posts, email newsletters, and social media content to drive traffic and customer conversions
- Managed social media calendars and campaigns, ensuring consistent brand voice and messaging
- Collaborated with the marketing team to design digital campaigns that highlighted key travel destinations and promotions
- Analyzed performance metrics to continuously optimize content and increase audience engagement
Education
Matriculation -
The Punjab School
01.2021 - 07.2022
Inter -
Punjab College
01.2023 - 10.2024
BS English - English
University of Lahore
Lahore, Punjab, Pakistan 12.2024 - Current
Skills
- Effective Time Management
- Social media management
- Content creation
- Photo and video editing
- Social media strategy
Timeline
BS English - English
University of Lahore
12.2024 - Current
Social Media Manager
Explore More Travel
12.2024 - 02.2025
Content and Social Media Specialist
Global Adventures Travel Agency
01.2024 - 03.2024
Inter -
Punjab College
01.2023 - 10.2024
Matriculation -
The Punjab School
01.2021 - 07.2022
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