Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
Hi, I’m

Ahmed Kurd

Lahore
Ahmed Kurd

Summary

I am a decisive Market Insight Analyst, passionate about driving the company's growth through my creative and innovative data analytical strategies. My expertise lies in analyzing market trends and understanding consumer trends, which empowers me to develop quality business objectives and strategies. Through my experience, I have honed strong communication, organization, management, and problem-solving skills, making me adept at handling multiple accounts seamlessly in a thriving company environment.

Overview

8
years of professional experience
1
Certification

Work History

NIQ
Lahore

Manager Analytics & Insight
2022.10 - Current (4 education.years_Label)

Job overview

  • Researched industry and technologies to identify and integrate optimal tools for analytics needs.
  • Use NIQ data to drive insights, identifying opportunities and threats for our client’s brands
    Present key insights to clients –virtually
  • Used statistical software to analyze and process large data sets.
  • Ensure delivery of exceptional insight while fostering strong relationships with senior client personnel
  • Introduce additional NIQ services, where appropriate to meet client needs

Pepsi Bottlers
Lahore

Market Insight Analyst
2020.11 - 2022.09 (1 education.year_Label & 10 education.months_Label)

Job overview

  • Create and manage KPI dashboards, reports, and consumer preference analysis
  • Support management/brand teams with category and brand performance insights.
  • Identify growth opportunities, pain points, and market conditions.
  • Mentor executive team for optimized business development decisions (pricing, marketing, and distribution).
  • Maintain strict confidentiality and present insights visually (graphs, charts, etc.).

Pepsi Bottlers
Lahore

Market Development Executive
2018.08 - 2020.11 (2 education.years_Label & 3 education.months_Label)

Job overview

  • Demonstrating consistent achievement of sales targets and exceeding expectations.
  • Engaging in frequent travel throughout the designated territory to provide comprehensive training and guidance to company sales representatives.
  • Inspiring and driving Sales Representatives to meet and surpass sales quotas, while conducting performance evaluations based on their sales performance.
  • Cultivating and nurturing strong working relationships with customers, ensuring exceptional service and prompt resolution of any concerns or complaints.

Izhar-Monnoo Developers
Lahore

Assistant Marketing Manager
2018.02 - 2018.08 (6 education.months_Label)

Job overview

  • Worked with management team to oversee and monitor marketing strategy.
  • Developed social media marketing strategies to help brand company and increase sales.
  • Managed creation of marketing materials, collateral and sales support tools.
  • Developed and supervised marketing campaigns and events to maximize income and achieve audience targets.

Reckitt Benckiser
Lahore

Territory Sales Executive
2017.01 - 2018.01 (1 education.year_Label)

Job overview

  • Developed relationships with prospects to expand sales territory.
  • Weekly assigned territory visits and meeting sales targets

Coca Cola
Lahore

Intern
2015.07 - 2015.08 (1 education.month_Label)

Job overview

  • Assisted in routine research, investigations and special projects to support work of assigned department.

Education

Lahore School of Economics
Lahore

MBA from Business Administration And Management
12.2020

Lahore School of Economics
Lahore

BBA from Finance & Marketing (Double Majors)
12.2016

Skills

  • Data Visualization
  • Dashboards
  • Analytical Skills
  • Operations Processes
  • Competitive Analysis
  • Business Insights
  • Data Analytics
  • MS Office

Languages

Urdu, English
First Language

Certification

  • Diversity, Inclusion & Belonging
  • Inclusive Mindset
  • McKinsey Forward Program

Timeline

Manager Analytics & Insight

NIQ
2022.10 - Current (4 education.years_Label)

Market Insight Analyst

Pepsi Bottlers
2020.11 - 2022.09 (1 education.year_Label & 10 education.months_Label)

Market Development Executive

Pepsi Bottlers
2018.08 - 2020.11 (2 education.years_Label & 3 education.months_Label)

Assistant Marketing Manager

Izhar-Monnoo Developers
2018.02 - 2018.08 (6 education.months_Label)

Territory Sales Executive

Reckitt Benckiser
2017.01 - 2018.01 (1 education.year_Label)

Intern

Coca Cola
2015.07 - 2015.08 (1 education.month_Label)

Lahore School of Economics

MBA from Business Administration And Management

Lahore School of Economics

BBA from Finance & Marketing (Double Majors)

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Ahmed Kurd