Abdul Hanan

As the IT Manager and Digital Marketing Specialist, I am responsible for managing the organisation’s entire digital ecosystem — from robust IT infrastructure to high-performing online marketing strategies.

I ensure that our tech operations are secure and efficient while driving brand growth through smart, data-backed digital campaigns. This dual-role allows me to blend technical expertise with creative strategy, delivering real impact across departments.

Key Focus Areas:

• Digital Marketing Strategy
• Website Development & Optimisation
• CRM & Automation
• IT Management & Cybersecurity
• Brand & Content Oversight
  
  This hybrid role is central to aligning our technical operations with business goals—delivering seamless experiences for both our internal team and external audience.

As CEO of JB Social Media, I lead the strategic vision and daily operations of a performance-focused digital marketing agency dedicated to helping brands grow through impactful online presence.
By combining innovation, leadership, and data-driven strategies, I guide the agency in delivering measurable results and sustainable business growth.

Key Responsibilities:

• Strategic Leadership
• Campaign Oversight
• Team Leadership
• Client Relationship Management
• Business Growth & Development
• Tech-Driven Innovation
• Operational Excellence

This role allows me to merge strategic thinking with hands-on leadership, continuously evolving our services to meet the fast-paced demands of the digital landscape.

Delivered tailored IT and digital marketing solutions to a diverse portfolio of clients across various industries, helping them scale their online presence and achieve measurable business outcomes.

Key Responsibilities & Achievements:

• Website Development & Optimisation
• Digital Advertising & Campaign Execution
• SEO Strategy & Traffic Growth
• Strategic Branding & Funnel Development
• Analytics & Performance Monitoring
  

Founder & Operations Lead – Organic Food Venture
"You Are What You Eat"

As the owner of You Are What You Eat, I led the end-to-end operations of a boutique food business focused on creating premium-quality desserts and savoury snacks made with organic, wholesome ingredients.
With a passion for health and flavour, I turned a culinary vision into a trusted brand known for quality, sustainability, and taste.

Key Responsibilities & Highlights:

• Business Management
• Product Development
• Quality Assurance
• Customer Experience
• Brand Vision
  

This role allowed me to combine entrepreneurial drive with culinary creativity, offering products that nourished both the body and the soul.

As a WordPress Developer, I specialised in building customised, high-performance websites tailored to client needs—ensuring responsive design, seamless functionality, and a user-focused digital experience.

Key Responsibilities & Achievements:

• Custom Website Development
• Theme & Plugin Customisation
• E-commerce Integration
• Technical SEO & Performance Optimisation
• Site Maintenance & Troubleshooting
• Cross-functional Collaboration
• Client Enablement
  

This role demonstrated my ability to blend technical skills with creative problem-solving to deliver digital platforms that drive engagement and growth.

Delivered strategic IT consultation services, advising businesses on system upgrades, infrastructure optimisation, and digital transformation solutions. Played a key role in identifying inefficiencies, proposing scalable tech solutions, and enhancing operational performance through technology.

Key Responsibilities:

• Assessed existing IT systems and provided recommendations for improved efficiency and security.
• Guided clients through software and hardware selection aligned with business goals.
• Implemented cloud-based tools, automation systems, and workflow optimisation strategies.
• Collaborated with cross-functional teams to deliver customised IT roadmaps and support.
• Provided training and documentation for seamless tech adoption by client teams.

As a freelancer, I designed and developed tailored software solutions for clients across diverse industries, with a strong focus on enhancing digital presence, streamlining operations, and improving user engagement.

Key Responsibilities:

• Developed custom web and software applications using modern frameworks and technologies.
• Delivered responsive, SEO-friendly websites that aligned with clients' branding and functional needs.
• Collaborated directly with clients to gather requirements, propose solutions, and deliver projects on time.
• Integrated APIs, databases, payment gateways, and third-party platforms to create scalable systems.
• Provided technical support, updates, and documentation post-deployment.

Contributed to end-to-end software development projects, with a focus on writing clean, efficient code, conducting rigorous testing, and assisting in successful implementation. Worked collaboratively with development teams to deliver high-quality software solutions aligned with user requirements and business goals.

Key Responsibilities:

• Participated in coding and debugging tasks using modern programming languages and frameworks.
• Supported the testing lifecycle through unit testing, integration testing, and bug fixing.
• Assisted in deploying and maintaining software systems in production environments.
• Collaborated with team members to review code, share feedback, and maintain coding standards.
• Documented code changes and technical specifications to ensure long-term maintainability.