Ammad Mirza
Software Sales And Marketing Expert (B2B And B2C)
Karachi
Summary
Seasoned Software Sales Specialist with proven track record of 18+ years in software solutions and B2B sales. Possess strong understanding of technical concepts, solid customer service skills, and capability to translate complex software ideas into easily understandable terms for clients. In previous roles, successfully built client relationships leading to increased sales revenue. Known for problem-solving abilities and knack for identifying customer needs to recommend suitable software solutions.
Overview
18
18
years of professional experience
8
8
Certifications
4
4
years of post-secondary education
Work History
Sales Director
Zamratech Pvt Ltd
1 2024 - Current
- Negotiated contracts with potential clients while maintaining a focus on profitability objectives
- Implemented best practices for lead generation initiatives, including cold calling, PPC, SEO, and business listing campaigns
- Presented sales proposals to prospective customers to build new opportunities
- Developed incentive programs to motivate staff towards achieving set targets
- Directed all aspects of the sales cycle from initial contact through successful closure of deals
- Conducted market research to identify industry trends, pricing strategies and competitive landscape
- Developed and implemented strategic sales plans to increase customer base and ensure customer retention.
Vice President - Software Sales
Logicose Pvt Ltd
02.2021 - 12.2023
- Analyzed market trends to identify opportunities for growth within existing markets or new ones
- Established performance standards for staff members in order to drive productivity levels up
- Negotiated contracts with suppliers to reduce costs while maintaining quality standards
- Implemented process improvement procedures that resulted in cost savings across the board
- Managed 70+ member in the organization consists of sales executive, business developers, project managers, pre-sales managers, marketing coordinators, and brand managers
- Supported business development efforts and coordinated with the marketing team on special campaigns.
Assistant Vice President of Sales
Abtach Pvt Ltd
09.2018 - 12.2019
- Identified new business opportunities through market research
- Provide services like mobile apps, 2D, 3D gaming apps, machine learning, IoT, AR/VR, NFT, and blockchain
- In North American and Middle East market
- Monitored performance metrics such as customer acquisition rates, retention rates, and average transaction size in order to track success against goals
- Conducted monthly meetings with sales staff to review progress against goals
- Evaluated individual performance against established objectives; conducted regular one-on-one meetings with direct reports
- Created successful online marketing strategies and campaigns to cross-sell products and services leading to $1.5 million in additional annual revenue from existing clients.
Business Unit Head & Salesforce Sales Ops
Xpretech Technology Solutions
01.2015 - 07.2018
- Developed new products or services based on market trends and customer feedback
- Supervised a team of managers responsible for various aspects of the business unit's operations, including sales, marketing, finance, and production
- Worked closely with other departments in order to develop integrated solutions to complex problems facing the organization as a whole
- Investigated and resolved customer complaints quickly and efficiently while maintaining positive relationships with all stakeholders involved
- Negotiated contracts with vendors and suppliers for products or services needed by the business unit.
Team Leader, Sales Operations
Salsoft Technologies
03.2013 - 12.2014
- Identified opportunities for process optimization within the department
- Developed methods for tracking progress against goals set by management
- Collaborated with cross-functional teams on product development initiatives
- Monitored staff performance and provided feedback on areas of improvement
- Coached team members on best practices for achieving success in their roles.
Sr. Executive Sales and Support
Axact Pvt Ltd
09.2012 - 04.2013
- Sells mobile app services in the UAE/USA market through PPC, SEO, and other marketing medium and develop relationships with prospects
- Explored new markets for potential opportunities related to software sales initiatives
- Collaborated with the marketing team on promotional campaigns for software products/services
- Developed pricing strategies that resulted in increased revenue growth from existing client base
- Managed customer accounts by responding promptly to inquiries and resolving any issues in a timely manner.
Assistant Sales Manager
E-Pay Pakistan
01.2010 - 08.2012
- Trained new sales staff on product knowledge, sales techniques, and company policies
- Implemented new processes for managing customer accounts and improving lead generation efforts
- Resolved customer complaints in a timely manner while maintaining excellent customer relations
- Identified opportunities to expand existing customer base through cross-selling initiatives
- Ensured accurate forecasting of monthly, quarterly, and annual revenue targets.
Senior Takaful Consultant
Pak Qatar Family Takaful
03.2008 - 03.2009
- Sell life, property, casualty, health, automotive, or other types of insurance
- Prepare reports and maintain records
- Seek out new clients
- In the event of a loss, help policyholders settle insurance claims.
Senior Development Office
New Jubilee Life Insurance
07.2007 - 03.2008
- Sell life, property, casualty, health, automotive, or other types of insurance
- Prepare reports and maintain records
- Seek out new clients
- In the event of a loss, help policyholders settle insurance claims.
Call Center Representative
Alvia Promotions
07.2006 - 06.2007
- Performed outbound calling campaigns to promote new products or services
- Maintained detailed records of customer interactions and transactions for future reference
- Analyzed data collected during each call in order to identify trends in customer feedback
- Maintained accurate records of customer interactions for future reference
- Performed follow-up calls as necessary to ensure satisfactory resolution of customer inquiries.
Education
Bachelor of Science - Information Technology
College of Management Sciences & Information Tech
Khairpur, Sindh 08.2015 - 10.2019
Associate of Science - Computer Science
Karachi College
Karachi, Sindh 09.2009 -
High School Diploma - undefined
Gulistan Shah Abdul Latif Boys Secondary School
Karachi, Sindh 10.2004 -
Skills
Sales Strategies
Sales expertise
Operations
Sales Planning
Market Penetration
Key account development
Sales Pipeline Management
Sales Presentations
Contract Negotiations
Business Development
Solution selling
Closing Techniques
Upselling strategies
B2B and B2C sales
Team building
Post-sales support
Product Demonstrations
Pipeline Development
Service Agreements
Enterprise Sales
Closing sales
Certification
Google Project Management, 01/01/2023, Google, Professional certificate Foundation of project management, project initiation, Project planning, Project execution, Agile project management and Applying project management in the real world
Languages
Urdu
English
Hobbies
Counter Strike , Snooker , Video games
References
References available upon request.
Timeline
Vice President - Software Sales
Logicose Pvt Ltd
02.2021 - 12.2023
Assistant Vice President of Sales
Abtach Pvt Ltd
09.2018 - 12.2019
Bachelor of Science - Information Technology
College of Management Sciences & Information Tech
08.2015 - 10.2019
Business Unit Head & Salesforce Sales Ops
Xpretech Technology Solutions
01.2015 - 07.2018
Team Leader, Sales Operations
Salsoft Technologies
03.2013 - 12.2014
Sr. Executive Sales and Support
Axact Pvt Ltd
09.2012 - 04.2013
Assistant Sales Manager
E-Pay Pakistan
01.2010 - 08.2012
Associate of Science - Computer Science
Karachi College
09.2009 -
Senior Takaful Consultant
Pak Qatar Family Takaful
03.2008 - 03.2009
Senior Development Office
New Jubilee Life Insurance
07.2007 - 03.2008
Call Center Representative
Alvia Promotions
07.2006 - 06.2007
High School Diploma - undefined
Gulistan Shah Abdul Latif Boys Secondary School
10.2004 -
Sales Director
Zamratech Pvt Ltd
1 2024 - Current